Maximum Impact

March 7, 2019
1412 Broadway, Suite 2310
New York, NY 10018
Phone:2124477857
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'Margarita means 'daisy' in Spanish,' explains Justin Lane Briggs, spirits consultant for the Cabinet in New York, where the new Don Celso Daisy cocktail is aptly named. 'It's a margarita that's delicious and classical, yet speaks of place—the terroir of Río Golea in San Pedro Quiatoni, Oaxaca. The power of suggestion from the blue color easily implies blueberry to my palate, and I presume to everyone else's too.'
10 Creative Takes on the Classic Cocktail for National Margarita Day
BeveragesFebruary 20, 2020
Brooklyn Bowl Nashville is set to open Saturday, March 14, 2020.
Nashville's Germantown Gains Unique and Amazing New Event Spot
SponsoredFebruary 20, 2020
A model walks the runway during the Badgley Mischka show in February.
How Badgley Mischka Engages Runway Show Attendees Through Technology
Event Management & Tech ToolsFebruary 19, 2020
The Royal Ontario Museum's “Desire' After Hours event had catering experiences by Corbin Food & Events.
This Week in Toronto: a Valentine’s Day Recap, the Canadian International Autoshow, Chefs for Change’s Mid-Winter Event
TorontoFebruary 19, 2020
The dining room—which Friedland called the “hero” of the event—had two long dining tables, each with 80 seats. “Like a painter would create his canvas, I started thinking about the different elements [I wanted to] incorporate,” he said. “I approach events very much like a painting. It becomes a layered-type of growing experience.'
See Inside an Over-the-Top, Salvador Dalí-Inspired Birthday Party
Event Production & FabricationFebruary 18, 2020
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Podcast: Why Events Should Be a Form of Performance Art (Episode 184)
GatherGeeksFebruary 18, 2020
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What to Expect at BizBash Live: Florida The Pop Up
Programming & EntertainmentFebruary 18, 2020
Chef Anne Burrell is among the Food Network talent returning to the South Beach Wine & Food Festival. She will host a dinner with chef Scott Conant at his Scarpetta restaurant as well as appear at the Grand Tasting Village.
Preview: 5 Trends to Look for at the 2020 South Beach Wine & Food Festival
Programming & EntertainmentFebruary 17, 2020
Convene at 333 North Green Street
10 Most Anticipated Chicago Venues for Meetings and Events
ChicagoFebruary 17, 2020
Before and after Sunday's 92nd annual Academy Awards, guests attended star-studded events including the Vanity Fair party, the Elton John AIDS Foundation's annual viewing party, and a glamorous gathering from Warner Bros. ABC Television, which aired the Academy Awards this year, hosted a pre-Oscar party on Saturday night at the Four Seasons Los Angeles in Beverly Hills. Russell Harris Event Group handled design and production for the event, which was filled with lush red florals from In Blume. See more: Oscars 2020: Steal-Worthy Event Design Ideas From the Week's Most Stylish Parties
10 Best Ideas of the Week: An Oversize French Fry Box Stuffed with Money, a Flowery Volkswagen Beetle, Fabricated Bubbles at a Beauty Event
Experiential, Activations & SponsorshipsFebruary 14, 2020
In early February, P.C.M.A. hosted a 'Think Tank' meeting on the stage of the Terrace Theater at the Long Beach Convention and Entertainment Center. The theater was transformed with ornate chandeliers, a mix of banquet tables and lounge seating, and colorful projection mapping.
This Week in Los Angeles: P.C.M.A.'s On-Stage Dinner, 'How to Get Away With Murder's Wrap Party, an Oscars Party's Unique Photo Studio
Los Angeles / Southern CaliforniaFebruary 14, 2020
'The focal point of this Nature in a Jar Room was a photo-ready rattan swinging chair, surrounded by cacti and prepped with pillows for influencers to pose with for all their social media picture-taking. The skylight directly above the swing provided natural light,' explained Wielander, who sourced the room's plants from Interior Foliage Design.
How This Beauty Brand Transformed a Town House for Its Influencer Event
Event DesignFebruary 13, 2020
Cocktails & Canapes’ recently introduced a roster of new food stations including a Poke Bar featuring fresh caught seafood and house-made Furikake seasoning ($12 per person for a meal-size portion); a Flaming Cotton Candy station with desserts topped with cotton candy that’s then set ablaze ($10 per person); and a Smoking Seafood station (three pieces per person for $13) with fresh seafood set atop preserved moss that’s smoking from below.
4 New Ideas for Entertaining in Vancouver
VancouverFebruary 13, 2020
Consoletti and team “wanted to ensure that the furniture and design connected to the wintery, lodge-like environment that Park City is known for while still feeling hip.”
How This Event Producer Turned a Client Loss into a Winning Idea at Sundance
Experiential, Activations & SponsorshipsFebruary 12, 2020