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Eliza J
Eliza J
July 28, 2010
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Opinion & Experts
12 Books Every Event Prof Should Read This Summer
Planning your summer reading list? We've got you covered.
TENFOLD decked out Bank of America's regional headquarters in Columbus, Ohio, with artful nods to the city, including this map highlighting railroads and river connections. 'We used that as a metaphor for local community connections, which is a big part of what Bank of America is trying to push here with this office. Then, we found opportunities to even make it more hyperlocal,' Friedman said, explaining that elsewhere in the space, there are buckeye leaves inspired by the nearby Ohio State University that pay homage to the financial institution's involvement with local charities.
Experiential Marketing, Activations & Sponsorships
Experiential Everywhere: How This Firm Capitalizes on Company Culture to Create Memorable Moments
Event Venue News for June 2024
North America
What's New in Event Venues: James Beard Award Winners, Hotel Recs Based on Personality Type, and More
Like previous years, outdoor footwear brand Chaco has hit the road with its vintage school bus.
Experiential Marketing, Activations & Sponsorships
Why Is This Outdoor Footwear Brand Hosting a Wedding?
Two hours outside New York City in Woodstock, N.Y., road trippers were invited to a unique eatery—The Cheez-In Diner.
Experiential Marketing, Activations & Sponsorships
See Inside Cheez-It's Diner Experience with Its Over-the-Top Menu Items