Mountain Sports International (MSI)

1435 South State St.

Salt Lake City, UT 84115

eMail:

[email protected]

Webiste:

http://mtsports.com/

Phone:8013494600

Fax:8013494611

Event Planning & Marketing Firms

Mountain Sports International (MSI)

Mountain Sports International (MSI)

July 1, 2010

Fords Gin's 'Beyond the Pour' experience spanned a total of 7,378 square feet across four rooms. The final room, 'The Garnish Lounge' (pictured), was the largest, offering guests an array of citrus peels, cinnamon sticks, and even toasted bread to complete their gin cocktail.

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The Method campaign extended to the venue concourse, where a shower-inspired photo booth invites fans to engage with cultural touchpoints like un cafecito, snap selfies with themed backdrops, and even send postcards home. On opening weekend, lines stretched over an hour as fans waited to participate.

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