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Event Measurement Tools
Marketech
Marketech
September 11, 2005
Top Stories
Camp Barstool was a fun-filled, end-of-summer way for some of Barstool's most popular shows to livestream out of office from the great outdoors. This setup is where shows like The Yak aired live Aug. 20-22.
Sports
How Barstool Sports Took on the Great Outdoors with This Camp-Themed Activation
Lakeside laughs and plenty of classic camp activities were on the docket for the media brand's multiday Camp Barstool.
'Memorializing an event for attendees in real time is always key for us, and The Bosco has never disappointed,' says Massah David, co-founder and creative director of creative agency MVD Inc, of her go-to photo booth company. Here, The Bosco provided a greenery-filled booth for a 2019 activation with FILA, where the brand shared its fashion-fueled interpretation of exploring nature.
Opinion & Experts
Event Profs Share Their Favorite Vendors Who Make Magic Happen
Like the brand's previous activations, the Google Play Playground aimed to reward its Play Points members and help connect them to content beyond the Play Store.
Experiential Marketing, Activations & Sponsorships
See the Colorful Playground (and Giant Slide) That Google Play Brought to a Music Festival
When Taylor Swift's Eras Tour comes to New Orleans in October, Kimpton Hotel Fontenot’s Peacock Room (pictured) will host a Swift-inspired costume contest brunch. The contest winner will walk away with a free night’s stay at the hotel.
Global
What's New in Event Venues: First Fully Electric Conference Center in the US, Marriott's New 'Fanbassador,' and More
AI Photo Booth
Industry Insiders
The Why Behind AI: Event Activations with Purpose