Events Business, Better Than Ever.

Events Business, Better Than Ever—See What's in Store for 2025.

Eurrocentric Productions

Dallas Parkway

Dallas, TX 75240

Phone:9722817197

Talent Agents/Brokers

Eurrocentric Productions

Eurrocentric Productions

October 1, 2014

In 2023, East West Bank celebrated its golden anniversary with an Oscars-inspired celebration—with thoughtful nods to its history and deep roots in the Asian American community. Appropriate to the theme, the event took place in May (Asian American and Pacific Islander Heritage Month) at the Academy Museum of Motion Pictures in Los Angeles. Golden details—like a lavish gold carpet—nodded to both the Oscars and the bank’s golden anniversary, while an eye-catching step-and-repeat drew attention with colorful flowers and a prominent “50” at its center. Innovate Marketing Group handled full-service event management, event strategy, creative design, scriptwriting, and talent management for the event, while ENSO Creative created the grand-entrance milestone wall. See more: How This Major Bank Celebrated Its 50th Anniversary in Stylish—and Meaningful—Ways

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