Ryan StevensonSportsNHL Winter Classic 2024: How the League Turns a Baseball Stadium Into an Ice RinkThis year's annual outdoor ice hockey game saw the Seattle Kraken defeating the Vegas Golden Knights. Kraken CMO Katie Townsend walks us through the coolest fan activations, and Visit Seattle’s Kelly Saling explains how Seattle soared as host city.January 26, 2024SportsMLB All-Star Week 2023: Seattle Pulled Out All the Stops for a Successful (and Impactful) EventT-Mobile, Mastercard, and Capital One activated for fans in and around T-Mobile Park.July 20, 2023Page 1 of 1Top StoriesExperiential Marketing, Activations & SponsorshipsCannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of CreativityLinkedIn, Spotify, Canva, Pinterest, Meta, and dozens of other top brands showed up in a big way at the world’s most creative week. Take a look inside their splashy activations.SportsFanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second YearChicago9 New Venues in Chicago for Summer 2025 Meetings and EventsIndustry InsidersThe Future of Meetings Is in CincyExperiential Marketing, Activations & SponsorshipsBlock Party: See How Minecraft Was Transformed Into an IRL Video Game