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December 16, 2010
Wedding 1
Top Stories
Action-Packed Stunts at Events
Programming & Entertainment
How to Creatively Execute Stunts at Events—Without Sacrificing Safety
Last month's The Fall Guy premiere grabbed headlines with five action-packed stunts on the red carpet. Learn how the team pulled it off—and see some other jaw-dropping stunt moments we've loved at events.
For a six-city tour with German gin brand Monkey47, creative marketing agency BMF designed custom silk scarves—which were then styled on site to enhance attendees' personal looks. “We chose scarves over any other branded giveaway because they are definitely having a fashion moment and allowed for guests to still embrace their individuality,” explains Melissa Notaro, a creative director for BMF.
Programming & Entertainment
Event Personalization Moments That Really Worked
Behind the Scenes at Canva Create
Event Production & Fabrication
Behind the Scenes at Canva Create, the Brand's Massive Festival of Creativity
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Opinion & Experts
Guest Column: 7 Common Anniversary Event Pitfalls and Mitigation Strategies
When Latino Tax Pro partnered with Encore to deliver its annual bilingual conference, the event saw a whopping 44% increase in attendance, which skyrocketed its ROI. One secret behind the success? Engaging potential participants with targeted marketing efforts. Read on for more ways to drive ROI and ROE outcomes to impress both your audience and C-suite.
Industry Insiders
ROI & ROE Strategies to Supercharge Your Event Value