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For the after-party, AKJOHNSTON's design drew inspiration from organic motion. To evoke the feeling of an arena, the team anchored each end of the ballroom with custom goal-inspired structures framed in deep blue velvet drape and sleek metallic finishes. Flanking each stage were 12-foot neon radial light sculptures, designed and fabricated in-house, that added height and color and served as stylized 'goal posts.'
Sports
What You Didn’t See on TV at the 2025 ESPYS
From heartfelt speeches to glam after-parties, here’s how sports' biggest names celebrated the 2025 ESPY Awards—onstage and off.
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Brands & Event Pros
Call for Nominations: 2025 BizBash Fresh Faces
Coca-Cola's Essence Festival kickoff block party featured a custom charm station, photo ops, karaoke, and a double Dutch performance by GameOva Skip and Jump DC Superstars.
Experiential Marketing, Activations & Sponsorships
How Legacy Sponsors Showed Up at the 2025 Essence Festival of Culture
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Las Vegas
12 New Venues in Las Vegas for Summer 2025 Meetings and Events
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Industry Insiders
Leveraging the Dopamine Loop for Your Fall 2025 Trade Show Strategy