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  1. Venues & Destinations
  2. United States
  3. Chicago

10 Best Ideas of the Week: H&M's Avant-Garde Performance, Roaming Oyster Shuckers, J.C. Penney's Kitschy Campsite

Melissa Schorsch
October 26, 2012

Here's a look at 10 steal-worthy ideas we spotted this week, including mobile oyster shuckers at The Knot's industry gala in New York, vintage photo projections at Chicago's Columbian Ball, taxidermy displays at the 111th anniversary gala for Bergdorf Goodman, a Reese's Pieces trail to debut the new E.T. wax figure at Madame Tussauds Hollywood, and a live red carpet at the Boys & Girls Clubs of Miami-Dade gala.

Maison Martin Margiela for H&M Preview
Maison Martin Margiela for H&M Preview
In stark contrast to last yearโ€™s blowout for its Versace collection, H&Mโ€™s preview event for the collaborative collection with Maison Martin Margiela was dominated by artistic performances and installations. Held inside a derelict building in downtown New York, the Tuesday-night party saw dancersโ€”in items from the lineโ€”create patterns in squares of sand.
Photo: Dom Smith for Villa Eugenie
Samsung Galaxy Note II Launch
Samsung Galaxy Note II Launch
After an extensive rollout of its Galaxy SIII, Samsung is now promoting the Galaxy Note II and held a big launch for the phone-tablet hybrid at New Yorkโ€™s Skylight at Moynihan Station. In addition to a performance by Kanye West, the event had a โ€œbeam barโ€ where guests could order drinks via Galaxy Note II devices.
Photo: Nadia Chaudhury/BizBash
The Museum of Science and Industryโ€™s Columbian Ball
The Museum of Science and Industry’s Columbian Ball
Chicagoโ€™s Museum of Science and Industry hosted its black-tie gala, the Columbian Ball, on Saturday. The museum was originally built for the famous 1893 Worldโ€™s Fair, and its history played into the decor. In the dinner tent, Heffernan Morgan Ronsley projected vintage photos of the museum onto cyclone-shaped fabric sculptures.
Photo: JB Spector/Museum of Science and Industry, Chicago
Ekocycle Brand Launch
Ekocycle Brand Launch
On Wednesday night at New Yorkโ€™s S.I.R. Stage37, Coca-Cola and Will.i.am celebrated the launch of Ekocycle, an initiative promoting recycling and sustainability. Naturally, the decor was designed to showcase products and ideas in line with the mission and included walls decorated with old plastic Coke bottles.
Photo: Kevin Mazur for Getty Images
Bergdorf Goodmanโ€™s 111th Anniversary Gala
Bergdorf Goodman’s 111th Anniversary Gala
October 18 saw Bergdorf Goodman host its 111th anniversary gala, an affair that brought some 450 names in fashion and retail to New Yorkโ€™s Plaza hotel. The lively bash recreated the whimsical windows the department store is known for with mannequins and taxidermied animals arranged in vignettes on stage at the Grand Ballroom.
Photo: Billy Farrell/BFAnyc.com
'Fashion Magazine' 35th Anniversary
'Fashion Magazine' 35th Anniversary
Canadaโ€™s Fashion Magazine celebrated its 35th year at the Fermenting Cellar in Toronto on October 17, and the dance floor served as a fitting spot for event sponsor Browns Shoes to advertise its wares.
Photo: Kevin Gonsalves Photography
โ€˜The Knotโ€™ Industry Gala
‘The Knot’ Industry Gala
To cap off Bridal Fashion Week in New York, wedding magazine The Knot hosted its third annual gala at the New York Public Library on October 15. The bash had mobile oyster shuckers from Oysters XO circulating through the crowd carrying buckets of oysters on ice around their waists, along with containers of various sauces and pails for empty shells.
Photo: Roberta Marroquin Doria
Boys & Girls Clubs of Miami-Dade โ€œWild About Kidsโ€ Gala
Boys & Girls Clubs of Miami-Dade “Wild About Kids” Gala
The sixth annual Boys & Girls Clubs gala was hosted at the Four Seasons Miami on Saturday. The event was produced by Alorรจ Event Firm. To welcome guests to the fund-raiser there was a live red carpet by Champagne Creative Group.
Photo: Rubber Boots Photography & Behind the Rope Photography
Madame Tussauds Welcome for E.T. Figure
Madame Tussauds Welcome for E.T. Figure
To celebrate the Blu-ray release and the 30th anniversary of Steven Spielberg's classic film E.T. The Extra-Terrestrial, Madame Tussauds Hollywood debuted the new wax E.T. figure on Monday. A trail of Reese's Pieces lining Hollywood Boulevard led red-hooded cyclists accompanied by the wax figure E.T. to the museum.
Photo: Michael Kovac
Tori Spelling Launch of Little Maven With J.C. Penney
Tori Spelling Launch of Little Maven With J.C. Penney
J.C. Penney celebrated the launch of Tori Spelling's new line for kids, Little Maven, on October 18 at the Hotel Bel-Air. The venue was turned into a campground-style fantasy land designed by wedding planner Jo Gartin with activities and treats like campfire sing-alongs, a bracelet craft station, and a s'mores-making table.
Photo: Michael Simon/StarTraks
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