Guests Get 3-D Specs at World Business Forum

May 19, 2004

A two-day business conference with 10 speeches is a lot for anyone to sit through—even if the speakers are big draws such as Bill Clinton and Rudy Giuliani. With this in mind, Unisys, one of the lead sponsors of the World Business Forum at Radio City Music Hall, created a promotion designed to grab weary attendees' attention. Guests donned 3-D glasses for a video presentation to market Unisys' 3-D Visible Enterprise business and information technology consulting service. Three-dimensional film production company 21st Century 3-D supplied the glasses and produced the five-minute video along with Unisys executives and Jack Morton script writers.

—Alesandra Dubin

World Business Forum attendees at Radio City Music Hall donned 3-D glasses for a Unisys promotional video.

World Business Forum attendees at Radio City Music Hall donned 3-D glasses for a Unisys promotional video.

David Stark also created unique centerpieces for the 2018 Robin Hood benefit, also held at the Javits Center. The event, which had a “Lights of New York” theme, featured three-sided mini marquee centerpieces that offered messages of gratitude and celebrated the organization's anniversary.

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In September, Blueprint Studios designed and produced the San Francisco Opera’s Centennial Celebration Gala. At the arrival reception and dinner, an indigo and goldenrod color palette found in the table linens and flatware was especially striking. The team at the San Francisco-based event production company also used a mix of periodic textiles such as velvet, leather, crystal, mirror, and ostrich plumes throughout. See more: Over-the-Top Design Inspiration From Two of San Francisco's Most Swoon-Worthy Galas

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David Stark also created unique centerpieces for the 2018 Robin Hood benefit, also held at the Javits Center. The event, which had a “Lights of New York” theme, featured three-sided mini marquee centerpieces that offered messages of gratitude and celebrated the organization's anniversary.

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Novita Communications partnered with design studio Maiarelli Studio to create an installation that aimed to connect reading with the feeling of empathy. Instead of plates, open overturned books covering the topic of AIDS occupied the place settings, and stacks of books served as table legs.

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2. Brighten up a seating area.

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