Samsung made a splash with a booth that gizmodo.com called the best of C.E.S. It felt "like you were in a Disney Tomorrowland funhouse stuffed with the toys of the future that you can play with today," wrote editor Roberto Baldwin.
Sonicare had a large, central display that showcased several of its newest products. In one area, a bathroom-like setting filled with mirrors and sinks let dental pros test out the new AirFloss.
Photo: Jenny Berg/BizBash
Intel's 12,000-square-foot booth included an enormous, front-facing LED screen and about 30 plasmas, all topped by a waved ceiling that changed colors to the pulsating beat of the exhibit's music.
Photo: Jacob Kepler for BizBash
2012 E3 Photos: Show Floor
Disney Interactive's exhibit included a water bar, an homage to its mobile app called "Where's My Water?"
Photo: Nadine Froger Photography
2012 E3 Photos: Show Floor
Nintendo's booth had a whimsical, cartoonish look and feel.