Jello Shot Display on Ice Sculpture

July 7, 2015

PromaxBDA

PromaxBDA

A college party staple, Jell-O shots were presented on a sculpted ice tray donning the series' title design. Dubbed "Jiggle Juice," flavors included black cherry, raspberry, and strawberry banana.

Photo: Steve Steinhardt

Sport Beach ran for four days during the Cannes Lions Festival of Creativity in June in Cannes, France.

See Inside Sport Beach—The Game-Raising Activation That Had Everyone Talking at Cannes Lions

Event Space at SUMMIT One Vanderbilt

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WorldPride D.C. took place May 17-June 8.

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Spanning several rooms of the Mercer Labs Museum of Art and Technology in New York City, a recent Don Julio experience allowed visitors to step inside tech-driven installations that were powered by cinematic projections, 4D spatial audio, and evocative scents like the warm aromas of roasted agave and rich oak. See more: See Inside This High-Tech, Multisensory Experience from Don Julio

Event Tech Check: Cool New Tools for Attendee Engagement, Destination Sourcing, and More

See Inside Sport Beach—The Game-Raising Activation That Had Everyone Talking at Cannes Lions

Stagwell's buzzy experience returned for a third year, its biggest build yet.

Sport Beach ran for four days during the Cannes Lions Festival of Creativity in June in Cannes, France.

12 New Venues in New York for Summer 2025 Meetings and Events

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Event Space at SUMMIT One Vanderbilt

Event Production & Fabrication

WorldPride DC: How Event Organizers Created a Safe Space for the LGBTQ+ Community in the Nation's Capital

The massive celebration was a challenge for many reasons, but the global Pride event was still authentically D.C. Hear from organizers at Destination DC and Capital Pride Alliance.

WorldPride D.C. took place May 17-June 8.

Event Tech & Tools

Event Tech Check: Cool New Tools for Attendee Engagement, Destination Sourcing, and More

BizBash takes a deep dive into the newest tech solutions for events of all types, plus the latest must-know industry news.

Spanning several rooms of the Mercer Labs Museum of Art and Technology in New York City, a recent Don Julio experience allowed visitors to step inside tech-driven installations that were powered by cinematic projections, 4D spatial audio, and evocative scents like the warm aromas of roasted agave and rich oak. See more: See Inside This High-Tech, Multisensory Experience from Don Julio

Brands & Event Pros

Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level

These companies broke through the noise with creative activations, events, and experiences that engaged attendees, fans, and consumers.

2025 Industry Innovators Article Image Brands

Opinion & Experts

Top Trending Stories on BizBash: June 2025

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Experiential Marketing, Activations & Sponsorships

Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity

LinkedIn, Spotify, Canva, Pinterest, Meta, and dozens of other top brands showed up in a big way at the world’s most creative week. Take a look inside their splashy activations.

LinkedIn's Rooftop & Studio

Fanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second Year

The second-ever Fanatics Fest was a championship-size arena where $200 million in memorabilia and countless celebrity sightings meshed with high-energy activations and experiences that nodded to the culture and swagger of NYC.

The second-ever Fanatics Fest returned to New York City’s Jacob K. Javits Center June 20-22.

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The Talbott Hotel

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Cincy is redefining what's next in meetings and events.

Downtown Cincinnati's $240 million reimagined Duke Energy Convention Center

Experiential Marketing, Activations & Sponsorships

Block Party: See How Minecraft Was Transformed Into an IRL Video Game

The popular game has been turned into an interactive in-person experience that just opened in Canada.

Visitors embark on a rescue mission with a team of fellow Minecrafters.

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From an architectural playground and museum to a luxury hotel, visitors are sure to be pleasantly surprised.

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