Fun IdeasAugust 12, 2018Jose Cuervo's National Tequila Day stunt substituted tequila for water in a popular Hollywood location.Photo: Courtesy of Jose CuervoLatest in HomeExperiential Marketing, Activations & SponsorshipsSee Inside Fords Gin's Multisensory Experience at Rockefeller CenterIndustry InsidersOn the Fort Worth HorizonExperiential Marketing, Activations & Sponsorships20 Times Event Bathrooms Became the Star of the Show (Yes, Really)Los Angeles / Southern California6 New Venues in San Diego for Summer 2025 Meetings and EventsRelated StoriesHomeFestHomeGartner MPO IdeasHomeNonprofit fundraisingHomeBeach party ideas