
Each flower was hand made and comprised of custom-printed stock, crepe paper, and tissue paper.
Photo: Claire Barrett Photography

At the Zing vodka launch, the press wall took the form of a hedge with 2,000 roses spelling out the brand's name.
Photo: Sean Twomey/2me Studios

The celebrity arrivals area, which was situated on the other side of the check-in section, was marked by an enormous wall designed by Raul Avila with more than 20,000 red roses.
Photo: Jika González for BizBash

The staircase was flanked by oversize American and British flags made entirely of 150,000 red, white, and blue roses, designed to represent the punk movement's origins in New York and London. One hundred models dressed as punks later lined the steps, kitted out in ripped and torn regalia complete with spiked and dyed wigs by Redken creative consultant Guido. At the top of the staircase, past a series of sculptures underlit with rosy hues, pink-lit cherry-blossom trees, and pink fiberglass planters, was the receiving line, where the co-hosts received guests against a hedge wall of pink roses.
Photo: Courtesy of the Metropolitan Museum of Art/BFAnyc.com

Custom branded gift boxes

An ombré wall of blooms including cabbage roses and hydrangeas was created by Todd Fiscus for a Fort Worth wedding in 2015.
Photo: Courtesy of Sara Donaldson

Designer David Beahm hosted a 20th-anniversary event in New York in March. Dubbed “A Riot of Color,” the evening asked guests to come dressed in their most colorful outfits, and an eye-catching step-and-repeat featured large, round collections of flowers on a wall of greenery.
Photo: Roey Yohai

The ninth annual Veuve Clicquot Polo Classic took place in June 2016 at Liberty State Park in New York. A floral wall used greenery to spell out the brand’s name and surrounded it with orange flowers and bottles of the champagne.
Photo: Courtesy of Veuve Clicquot Polo Classic

Forbes Travel Guide celebrated its 60th anniversary with a star-studded dinner in Beverly Hills in March. Designer Marc Friedland handled decor, and an elegant step-and-repeat floral wall formed the shape of a V—a nod to the guide’s “Verified” listings.
Photo: Courtesy of Forbes Travel Guide

Shoe brand Sole Society hosted a lunch at Marie Gabrielle Restaurant in Dallas in April. The influencer-heavy event had Palm Springs-inspired decor, including a simple-yet-eye-catching floral photo backdrop.
Photo: Courtesy of Sole Society

At the Metropolitan Museum of Art’s 2013 Costume Institute gala in New York, the staircase was flanked by oversize American and British flags made entirely of 150,000 red, white, and blue roses, designed to represent the punk movement's origins in New York and London.
Photo: Courtesy of the Metropolitan Museum of Art/BFAnyc.com