Brands & Event Pros: Page 39

Brands & Event Pros
Inside the BizBash Canada 250: Jennifer James
James is an event producer at Calgary-based Jennifer James Events.
Jen James Profile Final 002
Brands & Event Pros
Inside the BizBash Canada 250: Sebastien Centner
Centner is founder and creative director of Toronto-based Eatertainment Events & Catering.
Sebastien Centner George Pimentel
Brands & Event Pros
Inside the BizBash Canada 250: Heather Odendaal
Odendaal is co-founder and C.E.O. of Whistler-based WNorth.
Heather Odendaal 2019
Brands & Event Pros
BizBash's Canada 250: The Top Canadian Event Professionals
Chosen for their work on corporate events, associations, trade shows, event strategy, and more, these people represent the best of the meeting and event industry in Canada.
Canada Top 250
Brands & Event Pros
Top 10 Innovative Brands 2019: #4 Bumble
The app uses live events to provide safe and empowering opportunities for its community.
At this year's South by Southwest, Bumble took over local Austin favorite Jo’s Coffee to create the Bumble Hive, which attracted more than 20,000 visitors.
Brands & Event Pros
Top 10 Innovative Brands 2019: #9 Booking.com
The travel accommodations platform has tapped into its niche within the experience economy.
Back in April, groups of four were able to book a one-night stay at different Madame Tussauds locations including in San Francisco, where guests could share their sleeping quarters with Beyoncé.
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Experiential Marketing, Activations & Sponsorships
20 Times Event Bathrooms Became the Star of the Show (Yes, Really)
Experiential Marketing, Activations & Sponsorships
See How Disney’s Phineas and Ferb Transformed a Porta-Potty into a Music Festival Activation
Event Design & Decor
7 Smart Ways to Beat the Heat at Outdoor Events
Event Design & Decor
Inside Rosé Day LA: How This Luxe Lifestyle Event Became a Must-Attend for Brands
Brands & Event Pros
Industry Innovators 2025: Sephora
Experiential Marketing, Activations & Sponsorships
Disney+ Leaned Into Y2K Vibes for a 'Throwback' Pop-Up Experience in LA
Brands & Event Pros
Top 10 Innovative Brands 2019: #3 Taco Bell
In 2019, the fast-food chain debuted its “most ambitious marketing activation yet.”
Taco Bell's themed hotel, which took place in Palm Springs from August 8 to 12, included an expansive outdoor pool and deck with floats, lounge chairs, and colorful brand imagery.
Brands & Event Pros
Top 10 Innovative Brands 2019: #5 National Geographic
The brand uses unique live events to bring its diverse programming to life.
At the Los Angeles premiere for The Hot Zone, bartenders wore hazmat suits and served cocktails out of test tubes.
Brands & Event Pros
Top 10 Innovative Brands 2019: #8 HBO
Always a standout event marketer, HBO took its activations over the top this year in celebration of Game of Thrones’ final season.
Ahead of the final season of Game of Thrones, HBO collaborated with MGM Resorts and Wet Design to produce a show featuring pyrotechnics, music, and video projections on the Fountains of Bellagio in Las Vegas.
Brands & Event Pros
Event Innovators 2019: Top 10 Innovative Brands
This diverse group of companies uses experiential marketing in increasingly clever ways.
Innovative Brands1
Brands & Event Pros
Top 10 Innovative Brands 2019: #6 Epic Games
The developer of Fortnite merges live and virtual events in increasingly creative ways—resulting in audiences of upwards of 10 million people.
Epic Games' 15,000-square-foot E3 2019 booth was inspired by the latest season of Fortnite, using miles of neon lighting that covered everything from shopping carts to the famous Fortnite bus.
Brands & Event Pros
Top 10 Innovative Brands 2019: #7 Google
The tech giant uses creative, playful activations to build personal relationships with consumers, press, and developers.
Google's 36,000-square-foot booth at C.E.S. 2019 was a three-minute musical coaster, powered by Google Assistant, that took attendees through a house with an animatronic family. At the end, riders were given a picture, a branded macaron, and a free Google Home Hub redemption code.
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