Event Design & Decor: Page 21

Event Design & Decor
Top 50 Event Designers 2019: Marc Hall
The Boston-based Hall on designing a timeless event.
“I feel [this wedding] was the most visually impressive project I designed all year because it had a timeless sense of sensuality to it without all the ‘must-haves,’ trends, and over-the-top sensibilities so many events have today.” Pictured: Private wedding in Manchester, Vermont
Event Design & Decor
Top 50 Event Designers 2019: Nicky Balestrieri and Luigi Tadini
The New York-based Balestrieri and Tadini on designing a sound-inspired event.
For the debut Sound by SoulCycle event in Los Angeles, “the creative concept for the concert centered around ‘sound as sanctuary.’ Guests entered the hangar-esque, nightclub-like space through a wheel-like portal, reducing the guest experience to a meditative tunnel where affirmations were delivered via sound-isolation pods…. At the center was a studio-stage hybrid, stylized like a bent-wheel where enthusiasts powered the light stage with their energy.”
Event Design & Decor
Top 50 Event Designers 2019: Jordan Kinne
The Washington-based Kinne on incorporating technology into events.
“For inspiration, we turned to the story of the company, and our goal was to pay homage to Google’s roots while speaking to its future. We integrated high-touch technology at every turn and featured custom, interactive pieces including a physical re-creation of Larry Page’s garage, a larger-than-life candy dispenser with YouTube content to match every piece, and a giant neon flash camera where guests could take photos with ’90s props.” Pictured: Google’s end-of-year celebration at Anthem
Event Design & Decor
Top 50 Event Designers 2019: Colin Cowie
The New York-based Cowie on designing a modern wedding.
“We cheated perspective with an inwards-moving platform and a series of reflective arches that shrank progressively towards the horizon, making guests feel as if they were moving into the sea ahead. The contemporary chuppah was simple and sleek, taking advantage of the gorgeous St. Barth’s scenery by reflecting the beach, and the use of clear chairs kept the ceremony open, airy, and light.' Pictured: Private wedding in St. Barth’s
Event Design & Decor
Top 50 Event Designers 2019: Jack Bedwani
The designer on being inspired by pop culture moments.
“Coach really supported our vision in enabling an in-depth brand experience, but one where no product was for sale. Instead, Life Coach was an experience that tapped into the psyche of the NYC customer, and the experience offered a visceral and visual exploration of the Coach brand in a really new way…. Each room was created to be both new and nostalgic at the same time, a juxtaposition of the familiar and the fresh.”
Event Design & Decor
Top 50 Event Designers 2019: Rishi Patel
The Chicago-based Patel on creating a thematic social event.
For this bat mitzvah, honoring a young lady named Madison, “I took inspiration from NYC and Madison Avenue when crafting this chic and youthful design. Swarms of tufted ‘Madison Avenue Times’ sculptures soared above tables, while white, gold, and teal apples hovered under and on top of the dining surfaces.”
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Event Design & Decor
Top 50 Event Designers 2019: Cara Kleinhaut
The bicoastal Kleinhaut on establishing a creative partnership with a brand.
“We had the privilege of launching the Defy shoe with Puma and its spokeswoman, Selena Gomez, and were able to really flex our creative muscles on that one for the experience, graphic design, everything consumers saw on both social media and in the live experience, custom app, posters, migrating up to certain retail environments. We truly appreciate the creative partnership we were given to create something very unique for this campaign launch.”
Event Design & Decor
Top 50 Event Designers 2019: Antony Todd
The New York-based Todd is known for this annual Oscars viewing party.
Pictured: Hosted by Sir Elton John and David Furnish, the Elton John AIDS Foundation’s annual Oscars viewing party featured a cocktail reception followed by a gala dinner and a performance by the Killers.
Event Design & Decor
Top 50 Event Designers 2019: Javier Velarde
The Miami-based Velarde on redesigning an annual event.
“For this year’s game in the Bay Area, the venue’s footprint had shrunk from prior years. To make up for the loss in square footage, we designed vertically and created a stadium within the event, which consisted of a tiered-seating deck, a branded football field, and a 37-foot-wide curved L.E.D. screen showcasing pregame coverage.” Pictured: ESPN’s College Football National Championship pregame party
Event Design & Decor
Top 50 Event Designers 2019: Annie Senatore
The Washington-based Senatore on throwing a party for her own company.
“Design Foundry celebrated [our seventh anniversary] by inviting clients and guests into our own fantasy world, Hotel DF, a play on the real-world locations we often work within—from reception to library to bedroom to laundry—with fun touches around every corner.”
Event Design & Decor
Top 50 Event Designers 2019: Billy Butchkavitz
The Los Angeles-based Butchkavitz on creating a magical Emmys party.
HBO’s 2018 Emmy party “put a smile on my face, and the guests were blown away. The color palette, the carpet, the textiles, the tabletop decor, the large-scale decor elements all blended to create a magical Garden of Eden for this one evening.”
Event Design & Decor
Top 50 Event Designers 2019: Karla Dascal
The Miami-based designer on being a part of people's important moments.
“It’s beautiful to be a part of people’s most important moments of their lives in a calm way. To look around and create the space for everyone to gather and create memories.” Pictured: Bridal shower at the Faena in Miami Beach
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