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Florals

December 7, 2015
Alice in Wonderland's Cheshire cat character was rendered in flowers at the opening party.
Alice in Wonderland's Cheshire cat character was rendered in flowers at the opening party.
Photo: Dorian Patrick/C10 Studios
The Park Avenue Armory in New York was decorated by David Monn for the 2012 holiday season. Monn used natural materials including birch, magnolia leaves, evergreen branches, and pine cones to adorn the ornate space's interiors.
The Park Avenue Armory in New York was decorated by David Monn for the 2012 holiday season. Monn used natural materials including birch, magnolia leaves, evergreen branches, and pine cones to adorn the ornate space's interiors.
Photo: James Ewing Photography
2015 Wedding
2015 Wedding

For a wedding at New York's Wave Hill in June, Jes Gordon of Proper Fun created a pink-and-white color scheme for flowers, which ran down the length of the tables.

Photo: Alberto Vasari
Tree stumps served as vases for white amaryllis flowers as well as candleholders and added a contrasting element to the glittery sequin linens at the corporate gathering.
Tree stumps served as vases for white amaryllis flowers as well as candleholders and added a contrasting element to the glittery sequin linens at the corporate gathering.
Photo: Elizabeth Bruneau
Mark's Garden's flowers will include a vibrantly colored floral wall.
Mark's Garden's flowers will include a vibrantly colored floral wall.
Photo: Alesandra Dubin/BizBash
Jason Wu Target Collection Preview
Jason Wu Target Collection Preview

At the preview of the Jason Wu for Target collection in 2012, DJ Harley Viera-Newton’s raised booth was surrounded by rose-filled window boxes to resemble a French balcony, part of the Parisian-street-scene set created by ExtraExtra in New York.

Photo: Nilaya Sabnis
Fox Golden Globes Party
Fox Golden Globes Party

Animal catered the event, with a menu from Jon & Vinny’s, and Caffe Luxxe provided a coffee bar for the chilly night. Patrón handled the bars, as well as a popular photo booth that matched decor.

Photo: Line 8 Photography. All rights reserved
Latest in Florals
Robertson’s Flowers & Events scored the second-highest amount of points in the Floral category with its exhibit, 'Tending Our Roots.' The design takes inspiration from the proverb, 'One generation plants the trees; another gets the shade.” The 'tree of life' figure in the center is drawn from a real-world park in Singapore focused on sustainability and is meant to symbolize the efforts of the current generation in planting seeds for a future filled with environmental benefits. Beneath the canopy is a cityscape 'where our roots connect us through a common weave under the promise of a shared sunrise,' the Robertson's team shared on social media.
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11 Futuristic Floral Designs From the 2025 Philadelphia Flower Show
Speaking of Coachella, at the festival's annual Neon Carnival, sponsor Tequila Don Julio grabbed attention with an oversize, succulent-filled version of its logo, produced by NVE Experience Agency. See more: Coachella 2022: Peek Inside the Festival's Buzziest Parties & Brand Activations
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Robertson’s Flowers & Events scored the second-highest amount of points in the Floral category with its exhibit, 'Tending Our Roots.' The design takes inspiration from the proverb, 'One generation plants the trees; another gets the shade.” The 'tree of life' figure in the center is drawn from a real-world park in Singapore focused on sustainability and is meant to symbolize the efforts of the current generation in planting seeds for a future filled with environmental benefits. Beneath the canopy is a cityscape 'where our roots connect us through a common weave under the promise of a shared sunrise,' the Robertson's team shared on social media.
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Speaking of Coachella, at the festival's annual Neon Carnival, sponsor Tequila Don Julio grabbed attention with an oversize, succulent-filled version of its logo, produced by NVE Experience Agency. See more: Coachella 2022: Peek Inside the Festival's Buzziest Parties & Brand Activations
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The nation’s largest horticultural event returned this year—back indoors—with an electric theme.
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The fundraiser celebrated the annual Orchid Show with opulent tablescapes that showcased the elegant flower.
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The Ritz-Carlton New York, NoMad Celebrated Its Floral Partnership with a Rosy Affair
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The Ritz-Carlton New York's Intimate Dinner Celebration
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This year’s event celebrated the restorative and healing power of nature and plants with more offerings and activities.
This year's show featured the work of landscape architects, garden designers, and florists, with an emphasis on diversity both in the demographics of exhibitors, including more female exhibitors than ever before, and in their unique designs.
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“The floral industry is in a really unique space right now,” explain Danielle Flores-Gary and Katie Hartman, co-owners of Floral Crush, a Los Angeles-based floral design studio that has worked on high-profile events for clients like Event Eleven, Gina Wade Creative and NBCUniversal. (Pictured: a Floral Crush-designed display at Rosé Day L.A. in 2019.)
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“Dried flowers are coming back this year after a long hiatus. They will be popular for design due to their longevity, deep rich colors and added visual texture. Among the many popular dried flowers making a comeback are mini pampas grass, star grass, avena and helichrysum, which will be a popular species that designers are leaning towards integrating into arrangements with live flowers.” —Seth Pearsoll, director of design, shows and events for the Pennsylvania Horticultural Society (Pictured: The Samantha from East Olivia's spring collection)
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Steal some ideas for your spring and summer soirees from these larger-than-life floral arrangements seen at past events.
In 2018, Luxe Linen asked local designers and florists to create a tablescape around a swatch of fabric from its colorful new line of linens. Held for the first time at the Petersen Automotive Museum’s rooftop, the product launch drew more than 400 high-end event planners, designers, florists, members of the media and more. Designed around Luxe’s bright new Riley linen, this vibrant, summery table was a team-up between Jennifer Naylor Catering & Special Events and Mark’s Garden. See more: Get Inspired by 15 Colorful Twists on a Tropical Theme
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“Visitors to the pop-ups actually thank us for being there, and you can see on their faces just how happy it makes them to see these gardens appear in their neighborhoods,” says Tom Kehoe about Kehoe Designs' Green Market Gardens.
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These colorful photo feeds from florists around the country are chock-full of creative inspiration and ideas for your next event.
Angel Salazar Design (@angelsalazardesign) arranged florals for a Tiffany & Co. event in 2018. See more: Trend Spotted: Floral Installations In Cars
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