Fox hosted a Television Critics Association event in Los Angeles in January, produced by YourBash, where logos in frames got the look of dressed-up wall art.
Cocktail Academy served cocktails and mocktails at a bar backed with flowers and the words "Honestly Refreshing," a tasteful nod to the party's host.
A smart-looking three-dimensional version of the hashtag served a decor piece as well as a call to action for guests.
At the Avalon Palm Springs hotel property, PopSugar and ShopStyle placed chic white logos across the existing hedging, which was visible from the street.
At 2013's TEDActive, the sister event to the TED Conference, organizers integrated branding into some of the host venue’s quintessential Spanish tiles. The decals over select tiles at La Quinta in California's Palm Springs area also guided attendees along the paths within the properly.
Presenting sponsor L’Oréal Paris offered its products in a logo-covered bathroom.
Now available in Toronto through the Idea Hunter, Original Beverage Toppers are edible disks that can be branded with corporate logos, colors, and taglines. The discs float on top of hot, cold, iced, or frozen drinks and are easy to apply.
Social Supply Event Design and Production created a gallery wall-style step-and-repeat with framed images of the hosts’ logos on a wall of greenery for Atlantic Media and CBS's pre-dinner cocktail reception on Saturday night at the Washington Hilton.
PopSugar's entrance tunnel featured action-oriented phrases about “living your best life.”
InCharged provided branded charging stations for attendees.
Sponsor Lexus provided preferential parking for drivers of its vehicles, keeping the traffic flow smoother and engaging the brand's fans in a highly functional way.
Framed logos gave the arrivals line a tidy and photo-ready look. Times food editor Russ Parsons, chefs Michael Cimarusti and Nancy Silverton, and Times nightlife writer Jessica Gelt posed in front of it on opening night.
The National Hispanic Media Coalition (N.H.M.C.) hosted its 20th annual Impact Awards Gala at the Beverly Wilshire on February 24. The black-tie event, which celebrates positive portrayals of Latinos in media, honored Karla Souza, Jaime Camil, Netflix series One Day at a Time, and other Latino actors, filmmakers, and shows.
“Though the Oscars this year once again fail to recognize the tremendous Latino talent in entertainment today, N.H.M.C.’s Impact Awards Gala seeks to give these creatives the accolades they deserve and excite a new generation of young people,” said Alex Nogales, president and C.E.O. of the National Hispanic Media Coalition, in a press release.
Legendary sitcom creator Norman Lear presented at the event, which featured entertainment by the Louie Cruz Beltran Latin Jazz Quartet, flowers by Julian Designs, and a photo booth by Celebrity Red Carpets. Many of the event’s vendors were Latino- or minority-owned companies.
Event sponsors included the Walt Disney Company, Univision Communications, and Comcast NBCUniversal.
The official champagne of the Golden Globes celebrated its third Annual Moët Moment Film Festival—which celebrates the next generation of Hollywood storytellers—on Friday night. A star-studded crowd including Laura Dern and Billie Lourd attended the party, which was held at Poppy in West Hollywood. Guests entered the event, which was produced by Moët’s in-house experiential team, through a floral- and greenery-lined hallway. Guests drank from golden goblets through the evening, and danced to music by DJ Anthony Pisano.
