BizBash
  • Production & Strategy
  • Catering & Design
  • Event Tech & Virtual
  • Venues & Destinations
  • Meetings & Trade Shows
  • Sports
  • Advertise
  • Events
Topics
  • Production & Strategy
  • Catering & Design
  • Event Tech & Virtual
  • Venues & Destinations
  • Meetings & Trade Shows
  • Sports
  • Advertise
  • Events
  • Industry Buzz
  • BizBash Lists
Resources
  • On-Demand
  • White Papers & E-Books
  • Podcast
  • Magazine
  • Events
  • Awards
  • Subscribe
User Tools
Follow BizBash
Instagram iconLinkedIn iconFacebook iconTwitter X icon Pinterest iconYouTube iconTikTok
  • About Us
  • Advertise
  • Get Featured
  • Press Releases
  • Newsletter Signup
  • Subscribe to Magazine
Follow BizBash
Instagram iconLinkedIn iconFacebook iconTwitter X icon Pinterest iconYouTube iconTikTok
  • Production & Strategy
  • Catering & Design
  • Event Tech & Virtual
  • Venues & Destinations
  • Meetings & Trade Shows
  • Sports
  • Advertise
  • Events
  • On-Demand
  • White Papers & E-Books
  • Podcast
  • Magazine
  • Events
  • Awards
  • Subscribe
  1. Catering & Design
  2. Printing & Graphics

Feelin\' Groovy

For a \'60s-inspired, glow-in-the-dark show in the tents, Miss Sixty used retro rock poster graphics and Volkswagen vans.

Anna Sekula
February 5, 2008
Back in the Fashion Week tents on Sunday night for its second season, Miss Sixty created a larger-than-life set that echoed the style of its clothing. Covered with a kaleidoscope of colors and prints, and highlighted by black lights, the presentation of the fall/winter 2008 collection felt like a '60s flashback and served as an eye-catching setting for the retro line. Set designer Mike Brown of Lot71 worked with AO Production to create the look of the show, using psychedelic-style graphics and five Volkswagen buses.

The focal point of the set was the tower of five vans that marked the entrance to the runway. Painted with love signs, peace symbols, and other hippie-style images, the life-size vehicles glowed against a black backdrop. Three of the buses hung from the rigging, and two at the bottom were retrofitted with wheels, allowing them to part and create a passage for the models to walk through.For the surface of the runway, Brown looked to iconic rock posters from the 1960s and '70s. Inspired by a Janis Joplin poster, Brown contacted artist Bob Masse, and with Masse's permission and drawings, Brown decorated the catwalk with colorful patterns and shapes. More ‘60s-inspired illustrations covered the Miss Sixty logo—a lightbox hanging over the entrance of the runway.
Miss Sixty's retro runway
Miss Sixty's retro runway
Photo: Keith Sirchio for BizBash
The two lower buses moved aside, creating an entrance for the models to walk through to the runway. With so many moving parts, the biggest challenge for the show was setting up in under two hours.
The two lower buses moved aside, creating an entrance for the models to walk through to the runway. With so many moving parts, the biggest challenge for the show was setting up in under two hours.
Photo: Keith Sirchio for BizBash
The surface of the runway was painted with colorful, retro graphics.
The surface of the runway was painted with colorful, retro graphics.
Photo: Keith Sirchio for BizBash
With artist Bob Masse's permission, Brown created a design that was reminiscent of rock posters from the '60s and '70s.
With artist Bob Masse's permission, Brown created a design that was reminiscent of rock posters from the '60s and '70s.
Photo: Keith Sirchio for BizBash
Brown's rendering of the set design
Brown's rendering of the set design
Rendering: Courtesy of Lot71
Brown and Showman Fabricators gutted the Volkswagen buses for the show.
Brown and Showman Fabricators gutted the Volkswagen buses for the show.
Photo: Michael Brown
Latest in Printing & Graphics
An invitation featuring velvet, leather, wood, and hand-marbled textures.
Industry Insiders
Beyond Paper: Unveiling 6 Event Stationery Trends for 2024
StickerYou's custom printed products amp up any type of packaging!
Industry Insiders
5 Key Packaging Trends Emerging in 2020
Gigeo® personalized videos invitations by celebrity impersonators.
Industry Insiders
Innovative Video Invitations in the COVID Era
Coastal Cool - One of many hyper-curated tablescapes from Hestia Harlow, the newly launched event platform that's creating a revolution in our industry.
Industry Insiders
Event Planners Are Thinking Micro To Bring Back Live Events
Related Stories
The scene at BlackBerry's Pink Pearl launch
Printing & Graphics
Ladies\' Night
Walk Hard's prop-filled party.
Printing & Graphics
Rock On
Unicef's Monika Mraz
Printing & Graphics
Unicef Picks Cipriani 42nd Street
Film Art's work.
Printing & Graphics
Deck the Walls
More in Printing & Graphics
Sponsored
Beyond Paper: Unveiling 6 Event Stationery Trends for 2024
Dive into the future of event stationery with 2024's cutting-edge trends, promising spotlight-stealing innovation and style.
An invitation featuring velvet, leather, wood, and hand-marbled textures.
Sponsored
5 Key Packaging Trends Emerging in 2020
StickerYou
StickerYou's custom printed products amp up any type of packaging!
Sponsored
Innovative Video Invitations in the COVID Era
Gigeo® personalized videos invitations by celebrity impersonators.
Sponsored
Event Planners Are Thinking Micro To Bring Back Live Events
Coastal Cool - One of many hyper-curated tablescapes from Hestia Harlow, the newly launched event platform that's creating a revolution in our industry.
Sponsored
Event Boosterapp—App to Boost Networking and BI at Events
Your Event, Your Data, Your Business Intelligence
Printing & Graphics
10 Creative Menu Designs Your Guests Will Eat Up
Here are some ways to make the menu look as appealing as the meal printed on it.
For a private wedding, held at the National Museum of Women in the Arts in Washington in March 2018, Favored by Yodit Events & Design and By Dami Studios created golden menus with cherry blossom frames to mimic the event’s theme.
Most Popular
Experiential Marketing, Activations & Sponsorships
Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
Strategy
How U.S. Event Planners Can Navigate Global Attendance Challenges
Experiential Marketing, Activations & Sponsorships
This Event Turned Home Decor Into a Celebration of Latinas' Life Moments
Experiential Marketing, Activations & Sponsorships
See Inside This High-Tech, Multisensory Experience from Don Julio
Meetings
C2 Montreal 2025: How the Business Conference Puts Creativity in 'Motion'
Sports
Why Golf Is Suddenly the Coolest Brand Platform Around
Printing & Graphics
What Is One Way You Made an Event Invitation Exciting or Effective?
Event planners and stationery designers shared ways they grabbed potential guests’ attention with event invitations.
From left: Ashley Clay, Eyal Simko, Christine Traulich
Printing & Graphics
4 New Event Products You Need to Know About
Find out about the latest high-tech invites, photo booth services, and more.
Engaging Invites recently launched a new product that incorporates a virtual-reality touchscreen into an invitation or brochure. It allows the recipient to interact with the embedded video with the touch of a finger, such as navigating around a venue’s floor plan. Pricing for the custom-made items varies depending on quantity and design needs.
Printing & Graphics
Report: 7 Takeaways on How Different Generations Feel About B-to-B Exhibitions
A 2018 CEIR study reveals that baby boomers, Gen Xers, and millennials all highly value B-to-B exhibitions—but what they value differs by generation.
The report found that boomers are the most active in tracking activities at B-to-B exhibitions. Gen Xers and millennials are more likely to take photos of products that interest them.
Sponsored
Five Ways to Create the Best Meeting Ever
Give your event a sophisticated, professional look with customized materials you can create yourself.
Printing & Graphics
See How This Gala Celebrating Human Rights Made a Big First Impression with Guests
Some 3,500 guests attended the 22nd annual Human Rights Campaign National Dinner, which was headlined by Joe Biden and supported by sponsors such as Macy's, Wells Fargo, Marriott, and Google.
Guests were greeted with rainbow curtains, oversize balloons, disco balls, 'TurnOut' signage, and a carpet emblazoned with the campaign's logo as they entered the gala. The welcome room became a popular spot for guest photo ops.
Event Production & Fabrication
How ESPY Awards Week Merged Substantive Messaging With High Style
ESPN acknowledged women in sports via its award show and magazine content while maintaining the glossy look and feel of its staple satellite events.
ESPY Awards After-Party
Page 1 of 35
Next Page
BizBash
Follow BizBash
Instagram iconLinkedIn iconFacebook iconTwitter X icon Pinterest iconYouTube iconTikTok
  1. Privacy Policy
  2. CCPA: Do Not Sell My Personal Info
  3. Contact Us
  4. Site Map
© 2025 Connect Biz, LLC. All rights reserved.