At the 2003 Angel Ball benefit for the G&P Foundation for Cancer Research in New York, On3's gift lounge included chairs decked with feathery angel wings. It made for striking decor, as well as a way to acknowledge and differentiate the highest-level sponsors.
Photo: Alesandra Dubin/BizBash
For a wedding reception, YourBash set chairs with personalized gifts for guests in the event's color palette: individually-wrapped and branded handkerchiefs labeled “for your tears of joy.” After the gifts served their purpose on the big day, guests took them home as favors.
Photo: David Michael Photography for YourBash
The Discovery Channel feted its new documentary, Frozen Planet, in New York in 2012 with a playful branded touch that also served as a fun takeaway: Among the array of penguin details the company brought into the Lincoln Center concert hall were plush stuffed toy penguins on each seat.
Photo: Jika González for BizBash
The nonprofit Studio in a School has a goal of bringing art into public schools. So to bring art right into its gala space in New York in 2008, the group splashed the canvas coverings of its chairs and tables, making them works reminiscent of Jackson Pollock pieces.
Photo: Mary Hilliard
The Natural History Museum of Los Angeles County opened its new 14,000-square-foot Dinosaur Hall in 2011. In keeping with the new facility’s more than 300 fossils, 20 dinosaur skeletons, and multimedia interactive exhibits, the event got a dinosaur-hunting theme, with on-theme hats hanging on chairs as takeaways.
Photo: Danny Moloshok
Earlier this year, the Design Industries Foundation Fighting AIDS’ annual Dining by Design benefit in New York included a New York Design Center vignette, designed by Kati Curtis, that used the chairs to make a statement: The idea was to play on gender stereotypes, placing traditionally male or female aesthetics side by side to underscore their difference and also unite them.