The CORT Events Pop-Up Series is a traveling event that showcases how personalization can elevate an event experience. The series, which recently visited Los Angeles, New York, Chicago, and Austin, was an immersive journey demonstrating the power of careful customization. Each detail, from custom pillows to branded bars, was meticulously designed, reinforcing the brand's identity and making guests feel truly immersed.
The series was designed with a clear mission: to inspire clients with the limitless possibilities of customization. It wasn't just about presenting furniture and decor, but crafting experiences that felt personal and deeply connected to each event's unique identity. CORT Events accomplished this by incorporating custom colors, logos, patterns and motifs into bars, pillows, pedestals, and tabletops, to name a few.
Each city's showcase was designed to reflect its unique character. In Los Angeles, Hollywood glamour took center stage, while New York's Rockefeller Center hosted a Bridgerton-inspired garden party. Chicago's showcase celebrated local street art by integrating vibrant murals into the event's furnishings, while Austin's event featured a dramatic custom drape entrance.
The series demonstrated the power of intentional, thoughtful design. Each event was more than a showcase—it was a blueprint for what's possible, showing planners how their vision could be brought to life. The Pop-Up Series is leading the way in event personalization, blending local influences, brand storytelling, and hands-on engagement to create uniquely tailored experiences.
Looking ahead to the second half of 2025, CORT Events plans to expand branding options on furniture, introduce new products designed for customization, and deepen collaboration with planners to create truly one-of-a-kind experiences. Personalization is the future of event design, and CORT Events is ready to bring your vision to life.
Discover practical ways to personalize event design. Get insights and visuals from the CORT Events Pop-Up Series to inspire your next event. Listen here.
