Pantone announced its Color of the Year for 2022: A new blue shade, Pantone 17-3938, Very Peri—a periwinkle blue hue with a violet-red undertone.Photo: Courtesy of Pantone
“As we move into a world of unprecedented change, the selection of Pantone 17-3938 Very Peri brings a novel perspective and vision of the trusted and beloved blue color family,” Leatrice Eiseman, executive director of the Pantone Color Institute, said in a statement. “Encompassing the qualities of the blues, yet at the same time possessing a violet-red undertone, Pantone 17-3938 Very Peri displays a spritely, joyous attitude and dynamic presence that encourages courageous creativity and imaginative expression.”
To introduce the color, Pantone teamed up with Microsoft to bring it to life across the tech company's products, including custom Teams backgrounds, Windows wallpapers, a new Edge theme and a PowerPoint template infused with Very Peri. And once again, ARTECHOUSE in New York produced an immersive experience for the color’s unveiling, as well as a public exhibition to open in 2022.
And in perhaps the biggest sign of the times, Pantone is collaborating with Paris-based multidisciplinary artist Polygon1993 and energy-efficient blockchain network Tezos to create a digital representation of the color as well as the message that the color embodies.
As for event design, the whimsical red-violet-infused blue hue can provide a pop of color through accent furniture or act as an eye-catching detail in a pattern. From tabletops to florals, here are some inspiring ways to incorporate Pantone’s 2022 Color of the Year (and its sister shades) into future events.







