Podcast: Inside the 'Washington Post's Strategy for Live Events (Episode 147)
The publication's Kris Coratti discusses how live events have become an extension of the newsroom.
Hosts: David Adler, Beth Kormanik
Guest: Kris Coratti
In the final edition of GatherGeeks' "Sparking Change" series of episodes recorded at the Meridian International Center in Washington, BizBash C.E.O. David Adler chats with Kris Coratti, the vice president of communications and events for the Washington Post. Coratti discusses how the publication's events are an extension of the newsroom, sharing tips for choosing topics, preparing speakers, curating an audience, and providing value after the event. She also dives into ways to create effective sponsorships, tips for hosting a morning event, and more.
Sponsored by Hilton Meetings & Events. Running time: 59:19
Roundtable Discussion: why she invites outside media to Washington Post events; why they don't charge for tickets; how they train writers to be more comfortable on stage; the importance of experienced panel moderators; the best time of day to host news-focused events
This Episode Is Sponsored By:
Hilton Meetings & Events
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