How Sweet It Is

123 Allen St.
New York, NY 10002
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http://www.howsweetitispastry.com
Phone:2127770408
Latest from How Sweet It Is
Specialists
How Sweet It Is
How Sweet It Is
April 21, 2008
Top Stories
2025 Industry Innovators Article Image Brands
Brands & Event Pros
Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
These companies broke through the noise with creative activations, events, and experiences that engaged attendees, fans, and consumers.
Hennessy returned to Gov Ball with its revamped Hennessy Highline. Festivalgoers stopped by for live mural paintings, DJ sets between performances, custom photo ops, and an interactive claw machine where fans lined up for a shot at exclusive Hennessy premiums, as well as cocktails like the Henny-Rita, Hennessy Berry Mojito, and Hennessy Pineapple. See more: Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
Opinion & Experts
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LinkedIn's Rooftop & Studio
Experiential Marketing, Activations & Sponsorships
Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity
The second-ever Fanatics Fest returned to New York City’s Jacob K. Javits Center June 20-22.
Sports
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The Talbott Hotel
Chicago
9 New Venues in Chicago for Summer 2025 Meetings and Events