Problem: A Complex Venue Layout
As part of Herbalife’s 35th anniversary conference in St. Louis in July, producer Sterling Engagements located a venue that would represent cost savings from the company’s original selection. The group landed at the historic Union Station, a train station-turned-hotel and event venue with features including a broad staircase. Rather than locate the stage out of the way, Sterling set up a stage that incorporated the staircase as a dramatic backdrop.
Photo: Courtesy of Sterling Engagements