Podcast: A Global Perspective on How Events Can Build Community (Episode 142)

MCI's Juliano Lissoni discusses the company's massive Campus Party tech festivals, the key events shaping the global meeting industry, and more.

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Photo: Courtesy of MCI

Hosts: David Adler, Beth Kormanik
Guest: Juliano Lissoni

In this episode of GatherGeeks, David Adler, C.E.O. of BizBash, and Beth Kormanik, editor in chief of BizBash, hear from Juliano Lissoni, managing director, Canada, for global event management firm MCI. He discusses how the company has grown to 31 offices around the country, its work on the music festival-inspired Campus Party tech events, and the importance of tracking data. Lissoni also shares the key events shaping the global meeting industry, the most important traits a planner should have, why one-on-one networking opportunities are just as important as speakers and panels, and more. 

Sponsored by Hilton Meetings & Events. Running time: 1:05:57.

Show Notes

Roundtable Discussion: why MCI's Campus Party tech events take cues from music festivals; why it's crucial for event pros to be curious—and study what their peers are doing; what event pros can learn from the esports industry; why hackathons are still an essential event component

Further Reading:
Follow Lissoni on Twitter twitter.com/julianolissoni

This Episode Is Sponsored By:
Hilton Meetings & Events
Planning an event and wondering how you can give your attendees the best experience possible? Take advantage of customized meetings with Hilton that make it easier than ever to incorporate health, wellness, entertainment, and waste reduction. From Yoga & Yogurt morning starts to Puppies & Ice Cream afternoon breaks, Hilton will help you build an extraordinary meeting that attendees will remember. To book your next meeting or event, go to meetings.hilton.com.


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