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Strategy: Page 2
Strategy
What Are Your Tricks for Getting Event Attendees Interacting?
Here's how to make everyone—yes, even the introverts—feel connected at your next event.
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Keep Your Audience Engaged in a Distracted World
Not sure if your audience is retaining information and staying focused?
Strategy
7 Ways to Turn One-Time Event Guests Into Annual Attendees
What keeps an event attendee coming back year after year? We asked some experts to share their secrets to year-round engagement.
Sponsored
ROI & ROE Strategies to Supercharge Your Event Value
Delve into expert tips for creating impactful experiences that impress both your audience and C-suite.
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How To Design Perfect Name Badges
A feature from Conference Badge.
Sponsored
The Event Impact Equation: Measuring What Matters
Demonstrate event impact, and showcase your value using Smart Experience Design.
Most Popular
Brands & Event Pros
Industry Innovators 2025: Sephora
Experiential Marketing, Activations & Sponsorships
Cannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of Creativity
Experiential Marketing, Activations & Sponsorships
Disney+ Leaned Into Y2K Vibes for a 'Throwback' Pop-Up Experience in LA
Experiential Marketing, Activations & Sponsorships
50 Cool Event Ideas You May Have Missed From Liquid I.V., Martha Stewart, Foot Locker, and More
Brands & Event Pros
Industry Innovators 2025: 10 Brands That Took Experiential Marketing to a Whole New Level
Sports
See Inside Sport Beach—The Game-Raising Activation That Had Everyone Talking at Cannes Lions
Strategy
How (and Why) to Clearly Define Your Event’s Mission Statement
By clearly defining your event's "why," you set the stage for a successful gathering and ensure that every element works in harmony toward a common goal. Here's how to get it right.
Sponsored
How To Create Unique Name Tags For Your Next Event
Conference Badge has the answers.
Strategy
7 Tips for Curating an Effective Event Guest List
The right group of attendees can lead to meaningful conversations and collaborations—and ultimately, a successful event. Here's where to start.
Strategy
Guest Column: 4 Best Practices for Hosting a Successful Company Kickoff Event
The most successful company kickoff events are designed to invigorate, inspire, and educate employees. Here's how to do it well.
Strategy
Tips for Getting the Most Out of Working with a DMC
Destination management companies come equipped with tons of resources—here's how to better work with them.
Strategy
8 Tips for Engaging with First-Timers at Annual Events
Remember: Today’s first-time attendee could be tomorrow’s keynote speaker or loyal advocate. Here's how to invest in their experience from the start.
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