In the midst of award season, the Screen Actors Guild's annual show is always a glittering affair and one followed by an equally striking event hosted by People magazine and Entertainment Industry Foundation. This year the look of the official after-party for the 21st SAG awards was driven by Hollywood's original golden age, with grand decor elements and metallic accents. Held Sunday at the Shrine Exposition Center, the bash was attended by a crowd of well-heeled entertainment types, including some of the night's winners and nominees.
Seven-time event producer Event Eleven's Tony Schubert once again worked with Time Inc. special projects director Lisa Simpson to give the party a decadent 1920s theme, with a nod to the intrigue and glamour of the Prohibition period. That included a discreet entrance to the party space and an overall design inspired by the era's secret, private bars. Floating ceilings with a wood beam grid and curvaceous chainmail chandeliers with a flowing curtain of silvery beaded chains added a sense of intimacy and opulence.
The space itself was dominated by a palette of grey and deep blue with green and metallic accents, where vintage mercury glass votives lit highbrow coffee table books, and sofas in jade and emerald green hues formed seating areas. The centerpiece—known as the People Haus—was a custom octagonal bar, measuring more than 50 feet long. Elsewhere, framed images of previous SAG award winners illuminated by picture lights decorated the walls, alongside sconces and more than 500 hurricane candles.
Guests left with the night's much-publicized and well-stocked gift bag, which included candles, fragrances, phone cases and chargers, yoga gift cards, and beauty products.