Experiential Marketing, Activations & Sponsorships: Page 9

Experiential Marketing, Activations & Sponsorships
Inside the New Experience That Takes You Into Bravo’s Reality TV Universe
The Diamonds and Rosé Experience offers dining, merch, photo ops, and weekly events inspired by Bravo’s mainstay franchises, including The Real Housewives and Below Deck.
One of the main installations is a giant diamond floor piece, a nod to the diamonds held by The Real Housewives of Beverly Hills cast in the show’s title sequence. The event entrance also features a photo booth with a pink chat box akin to the Bravo logo. Selfie Booth Co. provided the event photo booths.
Experiential Marketing, Activations & Sponsorships
What You Might Have Missed During Summer 2024 in the Hamptons
Take a peek at the hottest events, pop-ups, and activations that took place in New York’s popular getaway spot this summer season.
Rosewood Mayakoba’s Topping Rose House Takeover
Experiential Marketing, Activations & Sponsorships
Comic-Con 2024: 35+ Clever Ways Brands Engaged Pop Culture Fans in San Diego This Year
Here's how Hulu, FX, Adult Swim, Peacock, Paramount+, eBay, and other brands grabbed attention from the convention's 130,000-plus attendees.
Hulu's Animayhem
Experiential Marketing, Activations & Sponsorships
Tales of the Cocktail 2024: See How These Spirits Brands Served Up a Good Time
Brands like Moët Hennessy, Diageo, and Pernod hosted a range of happy hours, dinners, parties, and tastings at the annual cocktail conference in New Orleans.
Creps y Mezcal al NOLA
Experiential Marketing, Activations & Sponsorships
24 Cool Event Ideas You May Have Missed From Spotify, CIÌ‚ROC, Instacart, and More
Here’s a look at some steal-worthy ideas we spotted in July 2024.
In one room, projection mapping showcased iconic concert moments, while another room spotlighted classic ‘90s sitcoms from the Max library. In a third space, various film and TV scenes were paired with music videos of the songs being played in the scenes. Guests could learn about the creative process behind the pairings.
Experiential Marketing, Activations & Sponsorships
How 'Bachelorette' Star Jenn Tran Hosted a Dream Sleepover for a Group of Key Influencers
To promote the new season of The Bachelorette and celebrate the franchise's first Asian American lead, ABC hosted an overnight gathering full of clever details and meaningful moments.
The overnight influencer event was hosted by Jenn Tran, star of season 21 of The Bachelorette.
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Experiential Marketing, Activations & Sponsorships
40 Cool Event Ideas You May Have Missed From YouTube, Backstreet Boys, and More
Brands & Event Pros
Meet the BizBash Most Influential Event Profs of the Past 25 Years
Sports
MLB All-Star Week 2025: See the Pitch-Perfect Experiences Brands Created for Baseball Fans
Experiential Marketing, Activations & Sponsorships
Comic-Con 2025: How Brands Turned Downtown San Diego Into a Fandom Playground
Experiential Marketing, Activations & Sponsorships
This Fashion Retailer Brought Rodeo-Ready Style to the Calgary Stampede
Experiential Marketing, Activations & Sponsorships
Top Trending Stories on BizBash: July 2025
Experiential Marketing, Activations & Sponsorships
Step Inside This Colorful Pop-Up From Primal Kitchen and Pinterest
The two brands have teamed up this summer to showcase the condiment brand's products and food trends.
Visitors jumped into a “dip pit” filled with foam blocks in Flatiron Plaza.
Experiential Marketing, Activations & Sponsorships
How Pinterest and Urban Outfitters Worked with Gen Z on This Back-to-School Activation
The two brands teamed up to create 10 themed spaces that provided dorm room decor inspiration.
Tinashe, the singer behind the viral hit “Nasty,” curated the Match My Freak Fort, which she also performed in. The lyrics to “Nasty'—is somebody gonna match my freak?—decorated the walls of the glowing space. The area was meant to reflect three Pinterest trends: writing aesthetics, listening to music, and writing inspiration prompts.
Experiential Marketing, Activations & Sponsorships
See How the Essence Festival Celebrated Its 30th Birthday
The annual event featured daytime programming and evening concerts along with brand activations and experiences that included nods to the past three decades.
Coca-Cola Company has been the presenting sponsor of the festival since 1995.
Experiential Marketing, Activations & Sponsorships
Fenty Beauty Has Returned to Roblox—Here’s Why That’s a Smart Marketing Move
The brand recently relaunched its experience on the gaming platform in conjunction with a new limited-edition product.
Fenty Beauty returned to Roblox to introduce a limited-edition product, a new shade of the Gloss Bomb Universal Lip Luminizer called Major Flex.
Experiential Marketing, Activations & Sponsorships
VidCon 2024: The Clever Booths, Lounges, and Parties That Grabbed Attention This Year
See how brands like YouTube, TikTok, Instagram, and Disney+ impressed a crowd of 55,000 savvy digital creators.
YouTube's Sports-Themed Lounges
Experiential Marketing, Activations & Sponsorships
See How Bustle’s Latest Event Aimed to Spark Joy Among Attendees
Bustle B.Happy featured a lineup of panels that spotlighted beauty tips, happiness hacks, and mental well-being, as well as brand activations and giveaways.
Scotty Cunha, Donni Davy, and Krista Williams chatted during the 'Beauty, Inside Out Founders Panel.'
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