
Hundreds of balloons from Balloon Trix hung from the ceiling during the V.I.P. dinner. The space changed colour with each course, starting with blue, morphing to pink for the main course, changing to orange for dessert, and ending in red.
Photo: George Pimentel

The American Folk Art Museum's Katie Hush and Matt Beaugrand used balloons to add some dimension and texture to the otherwise stark facade of Metropolitan Pavilion, which hosted the museum's benefit. Rows of large, stationary white balloons, attached to rigid ribbons and weighted down by silver stars, lined the red carpet.

The lounge had clear Plexiglas walls on four sides, giving guests the illusion they were outside.
Photo: Courtesy of Hadley Media
Illy Park Welcome Center, New York City Wine & Food Festival

Inside the 14th Street park, the festival's welcome center from Illy featured the Italian coffee brand's Push Button House, cabin-like coffee stops, and umbrella-covered café seating.
Photo: BizBash