10 Best Ideas of the Week: a Children's Book-Inspired Mural, MAC's Rainbow Makeup Activation, a Wine Cork Art Installation
Here's a look at 10 steal-worthy ideas we spotted this week.
This week's roundup includes a children's book-inspired mural at Brooklyn Bridge Park to celebrate Maisonette's new editorial platform; MAC Cosmetics' rainbow makeup activation at Pride Island in New York; photo ops at Google's I/O conference near San Francisco; a wine cork installation produced live at the Food & Wine Classic in Aspen; and baseball player centerpieces made by kids at the Jays Care Foundation's Curve Ball in Toronto.
Maisonette’s Mural Unveiling
Children’s boutique Maisonette celebrated its first birthday and the launch of its new editorial platform Le Scoop on June 20 with a public mural unveiling at Brooklyn Bridge Park. The mural, which is on display through July 2, was created by artist and children’s book author Oliver Jeffers and is inspired by his book Here We Are. Sponsored by Baby Bjorn and Mustela, the mural features bold arrow that points to an open space for people to pose on one side. The other side of the mural features a blue, jewel-toned sky with constellations as an old-fashioned guide map.
Jays Care Foundation’s Curve Ball
The Toronto Blue Jays foundation’s annual Curve Ball, which took place on the field at Rogers Centre in Toronto on June 18, featured baseball player-inspired centerpieces created by participants in the Jays Care’s Home Run Scholars program, an after-school program that runs in 24 Toronto Community housing sites across the city. Candice & Alison designed the event, which is the foundation's largest fund-raiser.
Google I/O
Google’s 12th annual developer conference took place May 8 to 10 at Shoreline Amphitheatre in Mountain View, California. A three-dimensional version of the Google I/O logo offered a popular photo op area—and included the event's #IO18 hashtag.
Pride Island
NYC Pride’s second annual Pride Island music festival took place June 23 to 24 at Pier 97. MAC Cosmetics had a stage that featured a yellow, orange, and pink rainbow and different color blocks for dancers. Off to the sides of the stage were two makeup stations, where guests could get custom face painting and glitter makeovers. The activation was designed in-house, and the Joe Lewis Company built the set.
Champions of Pride Event
The Beverly Center and The Advocate magazine kicked off Pride month in Los Angeles on June 1 with an event that celebrated the L.G.B.T.Q. community and the magazine's four "Champions of Pride" honorees. Event decor, which was handled by ESE Lifestyle, included a tree with rainbow origami leaves. PMK-BNC produced the event.
San Francisco Pride
The San Francisco Pride Parade took place June 24. Twitter’s float featured a glittery rainbow, the platform’s blue bird logo, and a physical “tweet” on a mirror. Employees posed with life-size cutouts of Twitter’s signature emojis, which had a rainbow twist. The float was designed by the Parade Guys.
Food & Wine Classic in Aspen
The 36th annual Food & Wine Classic in Aspen took place June 15 to 17. At the Grand Tasting, cork muralist Scott Gunderson worked on a live art installation for #SGPAmEx.
PopSugar Play/Ground
PopSugar held its inaugural festival for women June 9 to 10 at Pier 94 in New York. At the festival’s retail hall, which featured 125 brands and vendors, attendees could win store-branded cash and gift cards by spinning the Kohl’s Cash Wheel.
PopSugar Play/Ground
Guests could get personalized manicures at a station from festival sponsor Words With Friends.
Rosé Day L.A.
The inaugural Rosé Day L.A. took place June 9 at Saddlerock Ranch in Malibu. The event, which was produced and designed by Event Eleven and 1iota Productions, featured Instagram-friendly moments including an oversize pink frame with massive bouquet of pink florals. The event was headlined by Moët & Chandon.
