This week's roundup includes a spinning sorbet station at a conference in Montreal, chairs wearing angel wings at a benefit in New York, a step-and-repeat made out of vegetable crates, and a slow-mo video booth at Adult Swim's upfront event.
At the 2003 Angel Ball benefit for the G&P Foundation for Cancer Research in New York, On3's gift lounge included chairs decked with feathery angel wings. It made for striking decor, as well as a way to acknowledge and differentiate the highest-level sponsors.
The conference was held at Montreal's contemporary art space Arsenal May 27 to 29. Attendees could eat their words, literally, at an installation from Glasgow Studio that turned their tweets into dried pasta. A wheel of alphabet pasta would spell out the words of tweets from attendees who used the hashtag #EatThat. Clear bags holding the pasta also had stickers printed with the original tweet.
Montreal-based caterer Agnus Dei created a popular interactive sorbet station. Rings of raspberry, mango, and coconut sorbet spun around a wheel, while guests simply had to hold up a scoop to the device to build their own cone.
Bloordale’s historic Pendell Boiler Factory recently played host to Re-Make, the launch party for Toronto’s first laneway housing development, Lanehouse on Bartlett, by Curated Properties. Suspended from the factory ceiling, two swings created playful moments for models and guests.
Discovery U.S. Hispanic brought ad agency executives and media buyers to Stage37 for its upfront event on May 13. The event team at Discovery Communications sought to match the activities and entertainment to the "feel closer" tagline. That included staffers at the entrance offering hugs.
At Adult Swim's event at Terminal 5 on May 14, there were plenty of activities to keep media buyers and ad executives busy. One floor held a booth where guests could create their own slo-mo videos.
For a wedding reception, YourBash set chairs with gifts for guests in the event's color palette: individually wrapped and branded handkerchiefs labeled “for your tears of joy.” After the gifts served their purpose on the big day, guests took them home as favors.
At the May 29 opening of Hudson Eats at Brookfield Place in New York, Shiraz Events created a step-and-repeat using stacked crates of fresh vegetables.
The Holiday Chic Suite was a lush pop-up space at the 900 Shops on Chicago's Michigan Avenue open this past holiday season. Overseen by Debi Lilly of A Perfect Event, the setup featured place cards tacked onto green apples with bejeweled pins.
To announce the lineup for the next Fun Fun Fun Festival, which hits Austin, Texas, in November, Transmission Events staged a drive-in-theme event in the city on May 19. The event was held at the Blue Starlight Drive-In, where a trailer at the entrance was decked with a glowing, custom light.
