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  1. Venues & Destinations
  2. United States
  3. New York

With Highest Attendance to Date, Watermill Benefit Raises $1.5 Million at Erotic Cabaret-Style Gala

Jim Shi
August 4, 2011

Serving as the kickoff celebration for the 70th birthday of its founder, Robert Wilson, the Watermill Center's summer benefit on Saturday also saw more patrons than ever before. Some 1,100 guests attended the evening cocktail reception, and 650 remained for the seated dinner, all in all helping to raise nearly $1.5 million in support of the center's year-round art residency and education programs. The sold-out fund-raiser, long reputed for its impressive array of unusual artwork, was this year titled "Voluptuous Panic," a nod to Mel Gordon's book that chronicles erotica from 1920s Berlin, and drew its usual cross-section of art, fashion, music, and design world elite, including actor Alan Cumming, architect Charles Renfro, Vogue European editor-at-large Hamish Bowles, and singer-songwriter Rufus Wainwright. As guests arrived, check-in was simplified this year with the introduction of iPads and the table guest list app Zkipster.

Wilson, who worked with center's directors Jörn Weisbrodt and Sherry Dobbin (who also served as the event's producer) and curators Adi Nachman and Noah Khoshbin, described this year's benefit as "classy extravagant and sizzlingly rejuvenating."

"It was Jörn who suggested 'Voluptuous Panic,'" said Wilson. "I liked it because it embodied, for me, a certain sense of drama and outbreak from convention." The same could also be said for the "fearless" dress code. "Doesn't everyone want to be fearless?" Wilson mused. "So we wanted to give them a chance to do exactly that."

While this year's 25 site-specific installations and performances—each an artist's interpretation of the theme—didn't encourage as much guest interaction as others had in years past, they were no less impressive. From a steamroller navigating around a bed of nearly naked girls bathing in oil and glitter to Ryan McNamara burying himself up to his neck in pine needles and wood, there was no shortage of stimulating, live art. Even the dinner space held colorful, tongue-in-cheek visuals, including an enormous chandelier of balloons, fabric versions of paint cans, packages of sausages, and books, and a paint-splattered floor.

Dinner itself—which included family-style antipasti, chunks of Parmigiano-Reggiano with 25-year-old balsamic red wine-roasted mushrooms, prosciutto and fresh figs Caprese with heirloom tomatoes and basil, and a grilled butterflied leg of lamb with mint-almond pesto from Olivier Cheng—was a lively affair, with a live auction conducted by Simon de Pury of Phillips de Pury & Company and Wainwright singing a special birthday song for Wilson.

"I want Watermill to have an impact on young people and artists beyond my lifetime," Wilson said. The founder also explained how each year the center challenges itself to present a unique theme and look for the benefit. "Every year we try to reinvent ourselves. If you know what you are doing, there's no reason to do [the same idea year after year]."

Beyond the benefit, the multicity celebration of Wilson's 70th includes events planned for Milan on September 19, Berlin on September 29, New York City on October 4, and Paris on November 4.

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Photo: Alice & Chris for BizBash
The center's founder, Robert Wilson, greeted guests at the entrance, a narrow mirrored stairway flanked by hedges, standing beside an installation called 'Milk the Cow.' The performer, who wore oversize rubber breasts and smeared lipstick, was surrounded by a buckets of cherries and cream.
The center's founder, Robert Wilson, greeted guests at the entrance, a narrow mirrored stairway flanked by hedges, standing beside an installation called "Milk the Cow." The performer, who wore oversize rubber breasts and smeared lipstick, was surrounded by a buckets of cherries and cream.
Photo: Alice & Chris for BizBash
In the main cocktail area, an installation on the facade of the Knee building consisted of a red-paint-smeared performer climbing around a a circular frame, mimicking the motions of the clock.
In the main cocktail area, an installation on the facade of the Knee building consisted of a red-paint-smeared performer climbing around a a circular frame, mimicking the motions of the clock.
Photo: Alice & Chris for BizBash
Russian artist Andrey Bartenev was one of dozens of colorfully dressed guests who took the evening's 'fearless' dress code to heart.
Russian artist Andrey Bartenev was one of dozens of colorfully dressed guests who took the evening's "fearless" dress code to heart.
Photo: Alice & Chris for BizBash
At each year's benefit, the backyard of the Watermill Center becomes a playground for artistic exploration and expression.
At each year's benefit, the backyard of the Watermill Center becomes a playground for artistic exploration and expression.
Photo: Alice & Chris for BizBash
On the west terrace, musicians from the band People Get Ready–performers who later served as entertainment during dinner–sat atop a steamroller created by artist Peter Coffin. The large mechanical–and musical–machine drove in circles, traveling around Charlie Le Mindu's 'Glitterpool,' which featured nearly naked girls bathing in oil and silver glitter.
On the west terrace, musicians from the band People Get Ready–performers who later served as entertainment during dinner–sat atop a steamroller created by artist Peter Coffin. The large mechanical–and musical–machine drove in circles, traveling around Charlie Le Mindu's "Glitterpool," which featured nearly naked girls bathing in oil and silver glitter.
Photo: Alice & Chris for BizBash
To complement Iranian artist Nazanin Fakoor's 'The Flower' Mylar sculpture, which was suspended at the entrance to the center, waitstaff greeted guests wearing accessories that were hybrids of party masks and natural formations.
To complement Iranian artist Nazanin Fakoor's "The Flower" Mylar sculpture, which was suspended at the entrance to the center, waitstaff greeted guests wearing accessories that were hybrids of party masks and natural formations.
Photo: Alice & Chris for BizBash
Torches lined the path into the Watermill Center's forest, guiding guests to more live exhibits and providing mosquito-repelling smoke.
Torches lined the path into the Watermill Center's forest, guiding guests to more live exhibits and providing mosquito-repelling smoke.
Photo: Neil Rasmus/BFAnyc.com
Vladimir von Arx's installation, 'Die Spinnen Werden Verrückter und Verrückter' ('The Spiders Get Crazy and More Crazy'), served as an entryway for guests moving among the live art installations. It was a double gate cobweb made of clothes hangers, created on site at Watermill.
Vladimir von Arx's installation, "Die Spinnen Werden VerrĂĽckter und VerrĂĽckter" ("The Spiders Get Crazy and More Crazy"), served as an entryway for guests moving among the live art installations. It was a double gate cobweb made of clothes hangers, created on site at Watermill.
Photo: Alice & Chris for BizBash
One of the event's more interactive works was a piece titled 'Smoke and Mirrors,' made up of fluorescent lightbulbs and wisps of smoke inside a glass box.
One of the event's more interactive works was a piece titled "Smoke and Mirrors," made up of fluorescent lightbulbs and wisps of smoke inside a glass box.
Photo: Alice & Chris for BizBash
Halfway through the woodland area, guests encountered Katya Grokhovksy's 'Untitled Heroics.' Two performers repeatedly threw soft, sculptured bodies at each other as part of a dialogue on femininity and sexuality in a contemporary context.
Halfway through the woodland area, guests encountered Katya Grokhovksy's "Untitled Heroics." Two performers repeatedly threw soft, sculptured bodies at each other as part of a dialogue on femininity and sexuality in a contemporary context.
Photo: Alice & Chris for BizBash
In another section, televisions rested against tree trunks and played silent solemn Spanish soap operas.
In another section, televisions rested against tree trunks and played silent solemn Spanish soap operas.
Photo: Alice & Chris for BizBash
As part of Alejandro Moreno's installation, a male performer with a long ponytail ran on a treadmill while a neon sign flashed the words “exit,” “exist,” and “sexisto” above him. A treadmill whirred underneath his feet, but was intentionally obscured by underbrush.
As part of Alejandro Moreno's installation, a male performer with a long ponytail ran on a treadmill while a neon sign flashed the words “exit,” “exist,” and “sexisto” above him. A treadmill whirred underneath his feet, but was intentionally obscured by underbrush.
Photo: Alice & Chris for BizBash
Performance artist Ryan McNamara's piece included him and a fellow performer buried in a sea of wood and pine needles. Microphones lay near their mouths, where they crooned the love song 'Up Where We Belong.'
Performance artist Ryan McNamara's piece included him and a fellow performer buried in a sea of wood and pine needles. Microphones lay near their mouths, where they crooned the love song "Up Where We Belong."
Photo: Alice & Chris for BizBash
Bottles of water allowed guests to interact with McNamara's exhibit, encouraging them to mist the faces of the performers over the course of the evening.
Bottles of water allowed guests to interact with McNamara's exhibit, encouraging them to mist the faces of the performers over the course of the evening.
Photo: Alice & Chris for BizBash
Another piece by Fakoor, 'L'Honne,' depicted the future of human and animal togetherness, with the brain and spine intact but no actual body. The moving sculpture was made of helium balloons and Tyvek.
Another piece by Fakoor, "L'Honne," depicted the future of human and animal togetherness, with the brain and spine intact but no actual body. The moving sculpture was made of helium balloons and Tyvek.
Photo: Alice & Chris for BizBash
'Be Aware of the Woman,' a work by Atopos Contemporary Visual Culture and Charlie Le Mindu, was designed to speak to sexuality and role reversal between a secretary and a dog, the latter dressed in a Latex suit as a nod to S&M style. The duo performed on a paint-splattered dance floor done by Megan Whitmarsh.
"Be Aware of the Woman," a work by Atopos Contemporary Visual Culture and Charlie Le Mindu, was designed to speak to sexuality and role reversal between a secretary and a dog, the latter dressed in a Latex suit as a nod to S&M style. The duo performed on a paint-splattered dance floor done by Megan Whitmarsh.
Photo: Alice + Chris for BizBash
Olivier Cheng Catering & Events once again provided all the food and drinks for the evening, including hors d'oeuvres like veal and taragon polpettini (meatballs).
Olivier Cheng Catering & Events once again provided all the food and drinks for the evening, including hors d'oeuvres like veal and taragon polpettini (meatballs).
Photo: Neil Rasmus/BFAnyc.com
International Flavors & Fragrances, one of the evening's sponsors, created a special scent in honor of Wilson's 70th birthday and named it Black Rider after one of his musical productions. Seventy bottles were included as a lot in the silent auction. Created by the company's senior perfumer Loc Dong, who was in residence at the Watermill Center last summer, the scent is made up of seven ingredients, one for each of Wilson's decades of life.
International Flavors & Fragrances, one of the evening's sponsors, created a special scent in honor of Wilson's 70th birthday and named it Black Rider after one of his musical productions. Seventy bottles were included as a lot in the silent auction. Created by the company's senior perfumer Loc Dong, who was in residence at the Watermill Center last summer, the scent is made up of seven ingredients, one for each of Wilson's decades of life.
Photo: Alice & Chris for BizBash
For the dinner portion of the event, 650 guests descended a flight of stairs into a massive white tent. The centerpiece of the structure was a gigantic chandelier bedecked with hundreds of ornate balloons.
For the dinner portion of the event, 650 guests descended a flight of stairs into a massive white tent. The centerpiece of the structure was a gigantic chandelier bedecked with hundreds of ornate balloons.
Photo: Neil Rasmus/BFAnyc.com
Past Watermill Center artists Megan Whitmarsh and Matthew Salata created the whimsical tabletop centerpieces.
Past Watermill Center artists Megan Whitmarsh and Matthew Salata created the whimsical tabletop centerpieces.
Photo: Joe Schildhorn/BFAnyc.com
The tongue-in-cheek dinner decor was a play on everyday objects and foods. Many of the pieces were stitched onto the table runners to stabilize them, while others, including the pillow-size pieces, were notďż˝'allowing guests to take them home after the event.
The tongue-in-cheek dinner decor was a play on everyday objects and foods. Many of the pieces were stitched onto the table runners to stabilize them, while others, including the pillow-size pieces, were notďż˝"allowing guests to take them home after the event.
Photo: Joe Schildhorn/BFAnyc.com
During dinner, People Get Ready entertained with a piece developed as part of the residency program at the center.
During dinner, People Get Ready entertained with a piece developed as part of the residency program at the center.
Photo: Billy Farrell/BFAnyc.com
Auctioneer Simon de Pury negotiated a fierce bidding war over Marina Abramović's striking self portrait, one of a handful of big-ticket live auction items to be sold during the evening's dinner portion.
Auctioneer Simon de Pury negotiated a fierce bidding war over Marina Abramović's striking self portrait, one of a handful of big-ticket live auction items to be sold during the evening's dinner portion.
Photo: Billy Farrell/BFAnyc.com
In collaboration with the Watermill Center, Australian company Aesop U.S.A. Inc. provided the gift bags. Inside, guests found the brand's Jet Set Kit with balm, body cleanser, shampoo, and conditioner, as well as Dior lipstick.
In collaboration with the Watermill Center, Australian company Aesop U.S.A. Inc. provided the gift bags. Inside, guests found the brand's Jet Set Kit with balm, body cleanser, shampoo, and conditioner, as well as Dior lipstick.
Photo: Alice & Chris for BizBash
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