Michele LaufikExperiential Marketing, Activations & SponsorshipsSee How These Hotel Brands Are Embracing Experiential MarketingFrom neon polar bears to AR experiences, check out these cool, creative installations from JW Marriott, ARIA Resort & Casino and more.October 27, 2021Event Production & FabricationFrom Zoom to Rooms: 30+ Corporate Holiday Party Ideas for 2021Whether you’re planning an intimate, small-scale event or a virtual gathering, here are plenty of creative ideas for celebrating the season.October 21, 2021Gifts & Swag11 Corporate Holiday Gift Ideas for 2021From flowers to food, here are some goodies that your clients, employees and colleagues will appreciate.October 21, 2021Event Design & Decor10 Food, Beverage and Venue Ideas for Intimate Holiday PartiesFrom boutique hotel buyouts to bubbles in a can, here are some seasonal catering, tabletop and event space ideas.October 21, 2021Programming & Entertainment10 Activities and Entertainment Ideas for This Year’s Holiday PartiesFrom virtual wine tastings to dart throwing, these activities will keep your guests engaged and entertained.October 21, 2021Experiential Marketing, Activations & SponsorshipsSee Inside the Dior Beauty Pop-Up That Went Viral During NYFWAGENC produced a floral-packed activation for the fashion house’s new perfume. Here's a closer look at the experience that took over social media feeds during New York Fashion Week.October 19, 2021Event Production & FabricationHow the New York City Wine & Food Festival Plans to Host 65 In-Person EventsThe annual event welcomes a new beneficiary, sponsors, venues and, of course, COVID-19 protocols.October 13, 2021Experiential Marketing, Activations & SponsorshipsHow a Uterus-Shaped Vending Machine Was Actually an Experiential Marketing TacticNow that we have your attention... Keep reading to see how health care companies like The Pill Club, LetsGetChecked and others are deploying experiential marketing strategies to spread awareness and engage consumers.October 11, 2021RentalsHow This Music Festival Doubled in Size From Its Inaugural YearThe Railbird Festival organizers partnered with Sunbelt Rentals to expand the 2021 footprint.October 8, 2021Catering & DesignGet a Peek Inside This “Buzzy” Dinner from Jack Daniel’sThe whiskey brand and The Bee Conservancy joined forces to raise awareness about the important insect.October 6, 2021Previous PagePage 41 of 122Next PageTop StoriesExperiential Marketing, Activations & SponsorshipsSee Inside Fords Gin's Multisensory Experience at Rockefeller CenterForget billboards. Fords Gin invited guests to taste its brand story with a multiroom experience that explored what really makes a good drink.Industry InsidersOn the Fort Worth HorizonExperiential Marketing, Activations & Sponsorships20 Times Event Bathrooms Became the Star of the Show (Yes, Really)Los Angeles / Southern California6 New Venues in San Diego for Summer 2025 Meetings and EventsIndustry InsidersUtah’s Ultimate Athletic Destination Is About to Level Up