Michele LaufikBrands & Event ProsMost Innovative Brands in Events 2020: Anheuser-BuschThe American brewer aimed to keep the good vibes flowing, while helping to support struggling businesses this past year.January 5, 2021Brands & Event ProsMost Innovative Brands in Events 2020: American ExpressThe financial services company rethought its signature cardmember experiences for the virtual space and hosted safe drive-in events.January 5, 2021Brands & Event ProsMost Innovative Brands in Events 2020: ViacomCBSThe media conglomerate used its broadcast programming know-how to build virtual events like VidCon Now and the MTV Video Music Awards.January 5, 2021Hybrid & Virtual Event ProductionCan Art Basel Survive Without the Parties?This year's virtual version of the Miami Beach event was still able to attract the attention (and bucks) of collectors and buyers.December 28, 2020Event Design & Decor12 Event Design Ideas and Rentals Inspired by Pantone’s Colors of the Year for 2021Here’s how to incorporate Ultimate Gray and Illuminating into your events in the new year.December 21, 2020Gifts & SwagThe Best (and Worst) Holiday Gifts to Give an Event ProHere are some practical yet fun gift ideas that your teams or colleagues will actually want—and some they're likely to send back.December 15, 2020BeveragesJingle Juice: 7 Festive Holiday Cocktails to Drink and Be Merry'Tis the season for holiday cocktails by the fire! These sips from catering and mobile bartending businesses will certainly have you in good spirits (pun intended).December 14, 2020Hybrid & Virtual Event ProductionHow to Organize a Virtual Gift Exchange for Remote TeamsEven if your in-person holiday party is canceled, you can still bring some festive cheer to your group this season by swapping presents digitally.December 9, 2020Hybrid & Virtual Event ProductionFrom the Ballroom to Zoom: See How These Fall Galas and Benefits Raised Money This YearGet inspired by how these charities and organizations rethought their fundraising events during the pandemic.December 7, 2020Hybrid & Virtual Event ProductionHow the San Francisco Ballet is Bringing ‘The Nutcracker’ to Life VirtuallyBlueprint Studios teamed up with the dance company to transform the holiday classic into an interactive experience for at-home attendees.December 2, 2020Previous PagePage 50 of 122Next PageTop StoriesExperiential Marketing, Activations & Sponsorships20 Times Event Bathrooms Became the Star of the Show (Yes, Really)Whether functional or just for fun, these cheeky bathroom-themed activations prove no space is too private for creativity.Los Angeles / Southern California6 New Venues in San Diego for Summer 2025 Meetings and EventsIndustry InsidersUtah’s Ultimate Athletic Destination Is About to Level UpExperiential Marketing, Activations & SponsorshipsNo $20 Viral Smoothies Here—How ALDI Created an Outdoor Farmers Market Pop-UpOrlando / Central Florida5 New Venues in Orlando/Central Florida for Summer 2025 Meetings and Events