Michele LaufikHybrid & Virtual Event ProductionCan Immersive Theater Work Online?Find out how The Nerve Tank adapted its 2011 project The Attendants to reflect our new normal.July 15, 2020Gifts & Swag9 Practical, Safety-Minded Swag Ideas That Guests Will Want to UseWhether you’re mailing out goodies for a virtual event or hosting a small gathering, here are some timely gifting options for event attendees.July 13, 2020Hybrid & Virtual Event ProductionSee How This Corvette Auto Show Hit the (Virtual) RoadAuto enthusiasts and collectors are now able to check out a collection of classic American muscle cars from home.July 9, 2020Hybrid & Virtual Event ProductionLearn How Cisco Reimagined its Annual Conference into a Virtual BroadcastThis year’s Cisco Live event delivered a robust digital experience.July 6, 2020Hybrid & Virtual Event ProductionHow This Virtual Music Festival Showcased Small BusinessesSuperfly created an online benefit featuring artists and their fave local spots.July 1, 2020Hybrid & Virtual Event ProductionWhy This Skincare Brand Hosted a Product Launch Event Featuring Virtual At-Home FacialsAlgenist launched its newest product with an online DIY class. Here's what happened.June 30, 2020Hybrid & Virtual Event ProductionHow the Essence Festival is Going Virtual This YearOrganizers of the annual event offered a behind-the-scenes look into how they're going from IRL to online.June 25, 2020Hybrid & Virtual Event ProductionCould This Be the Model for Future Fashion Week Events?The British Fashion Council’s Caroline Rush chats about London Fashion Week's new digital platform and integrating more tech into the tentpole event.June 23, 2020Registration & TicketingDo Event Organizers Need Waivers of Liability for COVID-19?The short answer is no. Here, industry experts explain why you don’t.June 22, 2020Experiential Marketing, Activations & SponsorshipsPride Event Preview: How Cities and Brands Are Celebrating Virtually This YearHere’s how the LGBTQIA+ community is marking a milestone—while supporting the Black Lives Matter movement.June 16, 2020Previous PagePage 55 of 122Next PageTop StoriesExperiential Marketing, Activations & SponsorshipsSee Inside Fords Gin's Multisensory Experience at Rockefeller CenterForget billboards. Fords Gin invited guests to taste its brand story with a multiroom experience that explored what really makes a good drink.Industry InsidersOn the Fort Worth HorizonExperiential Marketing, Activations & Sponsorships20 Times Event Bathrooms Became the Star of the Show (Yes, Really)Los Angeles / Southern California6 New Venues in San Diego for Summer 2025 Meetings and EventsIndustry InsidersUtah’s Ultimate Athletic Destination Is About to Level Up