Alesandra DubinRentalsChecklist: 8 Things to Ask Your Rental Vendor Before an EventAvoid unexpected costs and ensure a seamless event setup by asking your rental supplier these key questions in advance.April 7, 2014Social EventsWhy Barbie Is Inspiring D.I.Y. EventsToy maker Mattel didn't invite young fans to its pair of high-design Barbie parties—but instead shared tools and ideas their parents would need to recreate the events at home.April 2, 2014TexasAn Event Marketer's Guide to Music FestivalsFind the best fit for your brand or activation with this insider's look at what works and what doesn't work at some of the biggest festivals in the United States.April 2, 2014AtlantaFinancial Company Party Gets Country LookAs a nod to its headline performers, the kickoff party for Roth Capital Partner's conference saw hay bales, sunflowers, and biscuits.March 31, 2014Programming & Entertainment'Divergent' Premiere Gives Fans Surprise Concert, Midnight Screening PassesSummit Entertainment treated its wildly enthusiastic young adult fan base to surprise perks and access at the movie's premiere.March 27, 2014Event Design & Decor18 Smart Strategies and Ideas From the TED ConferenceThis year Chris Anderson's buzzy conference—and its sister conference, TEDActive—moved to Canada, bringing along a slate of new concepts for TED's 30th anniversary incarnation.March 25, 2014Event Design & DecorWhen Less Is More: 12 Ideas for Subtle Branding at EventsIf overt logos are the wrong medium to communicate a message, take a page from these brands’ smart strategies for understatement at events.March 19, 2014Event Design & DecorSteal a Scene From 'Gravity': 17 Space-Theme Ideas for EventsTake inspiration from Alfonso Cuarón's Oscar-winning movie and add astronauts, stars, and other celestial elements to your next event.March 17, 2014Event Production & Fabrication12 Fresh Ways to Acknowledge Event HonoreesPay homage to honorees at award shows and other events with new, nontraditional invitation, decor, and activity ideas.March 12, 2014Experiential Marketing, Activations & Sponsorships8 Tips for Getting More Publicity for Your EventsPublicity pros stress the importance of creating exclusive content, targeting select press, and taking the long view when it comes to relationships.March 10, 2014Previous PagePage 36 of 176Next PageTop StoriesExperiential Marketing, Activations & SponsorshipsCannes Lions 2025: 90+ Bold Builds and Big Ideas From the French Festival of CreativityLinkedIn, Spotify, Canva, Pinterest, Meta, and dozens of other top brands showed up in a big way at the world’s most creative week. Take a look inside their splashy activations.SportsFanatics Fest 2025: This Mega Celebration of Sports Fandom Returned For a Bigger, Bolder Second YearChicago9 New Venues in Chicago for Summer 2025 Meetings and EventsIndustry InsidersThe Future of Meetings Is in CincyExperiential Marketing, Activations & SponsorshipsBlock Party: See How Minecraft Was Transformed Into an IRL Video Game
