Michael O'ConnellLos Angeles / Southern CaliforniaSyfy Teams Up With New Corporate Sibling E! for Comic-Con PartyJuly 27, 2011Gifts & Swag5 Event Trends at SXSW 2011: Streaming Content, Less Swag, Branded Transportation, and MoreMarch 22, 2011Experiential Marketing, Activations & SponsorshipsAOL Blankets SXSW With Concerts, Interview Studio, and Gift SuiteMarch 21, 2011TexasSXSW: Fader Fort Returns With New Lead Sponsor, New LookMarch 18, 2011StrategyApp CourseTen mobile applications for event planners.February 2, 2011Food TrendsFood for Thought@font-face { font-family: \"Times New Roman\"; }p.MsoNormal, li.MsoNormal, div.MsoNormal { margin: 0in 0in 0.0001pt; font-size: 12pt; font-family: \"Times New Roman\"; }table.MsoNormalTable { font-size: 10pt; font-family: \"Times New Roman\"; }div.Section1 { page: Section1; } Jennifer Rubell's unconventional approach to catering has people second-guessing the seated dinner.October 22, 2010StrategySocial LifeThe social media gurus at Mashable drew a sold-out crowd to their most ambitious offline event yet, a daylong conference during New York Internet Week.August 11, 2010New YorkAmfar Launches Annual, Multimarket Events With Leather GalaJune 8, 2010Event Design & DecorKids Contribute to Decor at Nickelodeon Mega Music Fest After-PartyJune 3, 2010New YorkNew York Planners Looking Forward to Local Super Bowl in 2014June 2, 2010Page 1 of 51Next PageTop StoriesExperiential Marketing, Activations & SponsorshipsGlitz, Glam, and Goldfish?!: See the Brand Highlights From NYFW Spring/Summer 2025Brands such as Samsung, L.L.Bean, and Olaplex engaged the fashion crowd with parties, pop-ups, and designer collabs.PeopleRosen Hotels Celebrates Half a Century of Hospitality—Its Founder Looks Back (and Ahead)Industry Insiders5 Fun Holiday Office Ideas to Sleigh Team EngagementSportsHow Barstool Sports Took on the Great Outdoors with This Camp-Themed ActivationOpinion & ExpertsEvent Profs Share Their Favorite Vendors Who Make Magic Happen