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  1. Catering & Design
  2. Event Design & Decor

Event Design

January 11, 2015
Robin Hood Foundation Benefit
Robin Hood Foundation Benefit

For the massive gala's 2014 iteration, planners chose a "Bridge to Possibility" theme. Held at the cavernous Jacob K. Javits Convention Center, the event featured screens printed with the New York City skyline and bridges. The screens enclosed the entry hallway that led to the reception space. David Stark Design designed the event.

Photo: Keith Sirchio for BizBash
The Recording Academy's Grammy After-Party
The Recording Academy's Grammy After-Party

Studio 54 inspired the look and feel of the Recording Academy's Grammy after-party at the Los Angeles Convention Center in 2011. Curtains made from reflective beads added a vintage touch, and lots of sparkle.

Cystic Fibrosis Foundation's Breath of Life Gala
Cystic Fibrosis Foundation's Breath of Life Gala

The Cystic Fibrosis Foundation celebrated with its annual Breath of Life gala at the National Building Museum in Washington in 2011. Streamers divided the National Building Museum atrium into three spaces.

McGraw-Hill Harold W. McGraw Jr. Prize in Education Gala
McGraw-Hill Harold W. McGraw Jr. Prize in Education Gala

For the 2008 event at the New York Public Library, trees provided a natural curtain to separate the cocktail area from the center of the forum, where the dinner and awards took place later in the evening. Bakula Design handled decor.

2010 McGraw-Hill Harold W. McGaw Jr. Prize in Education Gala
2010 McGraw-Hill Harold W. McGaw Jr. Prize in Education Gala

To separate the perimeter—where cocktails were held—from the dinner area for the event's 2010 iteration, the team hung large lampshades from the ceiling. The pieces measured about two feet high and 22 inches in diameter, and their black and white embellishments were replicated in a pattern projected on the floors. The event again took place at the New York Public Library, with Bakula Design overseeing decor.

Photo: Amy Coady
The Metropolitan Museum of Art's Costume Institute Gala
The Metropolitan Museum of Art's Costume Institute Gala

In 2006, the gala had an English garden look that tied to the Met's "AngloMania" exhibit of Britain's posh and punk fashion. Event designer David Monn set up 70 tables in separate mini gardens that were hedged by 400 feet of apple trees. The floors were swathed in carpets of spring grass.

Photo: Courtesy of the Metropolitan Museum of Art
Friends of the High Line Spring Benefit
Friends of the High Line Spring Benefit

Held May 20 at New Yorks's Skylight at Moynihan Station, the event featured foliage in its entry gate. The plants included passion flower vine, plumosa fern, ming fern, steel grass, and sheet moss. Van Wyck & Van Wyck handled design.

Photo: Christian Oth Studio
"H&M Live From Central Park" Fashion Show
'H&M Live From Central Park' Fashion Show

For the 2005 event in New York, Guests passed through Raul Avila's 16- by 12-foot curtain of hand-strung orchids before entering the cocktail reception area.

Photo: Jeff Thomas/ImageCapture
Canadian Cancer Society Daffodil Ball
Canadian Cancer Society Daffodil Ball

The Daffodil Ball turned the historic Windsor Station in Montreal into an Alice in Wonderland-inspired gala in 2012. A topiary divided the cocktail reception and dining areas. Guests entered the dining room through keyhole-shaped entrances.

Photo: Alexandre Chéron
IPW Opening Night Event
IPW Opening Night Event

Chicago hosted the U.S. Travel Association's IPW conference (formerly known as the International Pow Wow) in 2014. For the opening-night event, held in Chicago's 90,000-square-foot Cinespace film studio, 20 Event Creative staffers worked to together to create a custom "El" train that circulated one room on a set of handcrafted tracks. Video mapping projected images of local Chicago attractions onto two 20-foot-long railcars.

Photo: Timothy Musho Photography
Children's Place Association Benefit
Children's Place Association Benefit

Andrew Lloyd Webber's musical Starlight Express inspired the theme of the 2008 gala benefit for the Children's Place Association. To separate the reception from the dinner area, Joseph Leigh Designs hung fabric panels from the ceiling of Union Station.

Photo: Courtesy of the Children's Place Association
Human Rights Campaign's National Dinner
Human Rights Campaign's National Dinner

About 3,500 people attended the 18th annual dinner October 25 in Washington at the Walter E. Washington Convention Center in 2014. The silent auction areas were defined by white cubes created from slats of Coroplast. The word "evolve" came into focus above the entry. Hargrove produced the event.

Photo: FotoBriceno/Hargrove
The Beverly Hilton unveiled details of the Golden Globe awards, scheduled to take place January 11, which will include copious Moët champagne and color-blocked roses from Mark's Garden.
The Beverly Hilton unveiled details of the Golden Globe awards, scheduled to take place January 11, which will include copious Moët champagne and color-blocked roses from Mark's Garden.
Photo: Alesandra Dubin/BizBash
Champagne-colored linens will top tables for the 1,300 guests at the ceremony dinner.
Champagne-colored linens will top tables for the 1,300 guests at the ceremony dinner.
Photo: Alesandra Dubin/BizBash
Golden Globes Awards Arrivals
Golden Globes Awards Arrivals

Moët & Chandon passed its mini bottles on the red carpet arrivals line.

Photo: Alex J. Berliner/ABImages
Warner Brothers and 'In Style' Golden Globe After-Party
Warner Brothers and 'In Style' Golden Globe After-Party

For the In Style and Warner Brothers party, Thomas Ford of Tom Ford Designs constructed a tent over the Beverly Hilton Hotel fountain and transformed the venue into a space meant to evoke a futuristic galaxy where DJ Michelle Pesce spun for the crowd. 

Photo: Line 8 Photography. All rights reserved.
Warner Brothers and 'In Style' Golden Globe After-Party
Warner Brothers and 'In Style' Golden Globe After-Party

The room was accented by hot and cold contrasts of magenta, plum, and ice blue set against deep blue walls, which were covered in fiber-optic lights.

Photo: Line 8 Photography. All rights reserved.
Warner Brothers and 'In Style' Golden Globe After-Party
Warner Brothers and 'In Style' Golden Globe After-Party

As the focal point of the room, 3,600 individual squares of multicolored film, connected by 14,400 metal rings, formed what the hosts billed as an “aurora borealis of iridescent color.”

Photo: Line 8 Photography. All rights reserved.
Godiva Lounge at the Warner Brothers and 'In Style' Golden Globe After-Party
Godiva Lounge at the Warner Brothers and 'In Style' Golden Globe After-Party

As part of the party, Abel McCallister Designs also constructed a chocolate lounge for Godiva, where a series of sculptural chocolate installations incorporated artistic interpretations of heart images in an homage to romantic film and TV scenes.

Photo: Michael Simon/startraksphoto.com
HBO Golden Globes Party
HBO Golden Globes Party

For HBO’s party at the hotel’s Circa 55 restaurant and adjoining pool and pool deck, Cindy Tenner worked with designer Billy Butchkavitz to transform the space altogether—including covering the hotel’s iconic pool with a lounge constructed by Special Event Contractors. Overall, the party’s palette was red, camel, and leopard prints and colors. “I always have some heavy inspiration for events like the Golden Globes, but for this year’s design theme, I just wanted to have fun,” Butchkavitz said. He drew ideas from "Diana Vreeland’s love of red and leopard and the over-the-top kitsch of Liberace," he said.

Photo: Gabor Ekecs
HBO Golden Globes Party
HBO Golden Globes Party

A dramatic 130- by 24-foot wall covered with red and camel damask patterned draperies created a backdrop while also concealing two floors of hotel guest rooms. Chandeliers encased in glass decked the walls.

Photo: Gabor Ekecs
HBO Golden Globes Party
HBO Golden Globes Party

Large-scale animated projections—a signature feature of the party—from Bart Kresa added movement to the event space.

Photo: Gabor Ekecs
HBO Golden Globes Party
HBO Golden Globes Party

The “Liberace Lounge” saw the hotel’s poolside Trader Vic’s bar turned into a space befitting the performer portrayed in HBO’s Behind the Candelabra. Liberace stage costumes from the film were on display.

Photo: Gabor Ekecs
Fox Golden Globes Party
Fox Golden Globes Party

The design of the Fox Golden Globes party was what its producer 15/40 Productions described as “the ultimate New York loft.” Brick- and wood-paneled walls, Chesterfield couches, and oxblood carpeting accentuated with ash-colored wooden flooring decked the space—which hardly resembled a tent.

Photo: Line 8 Photography. All rights reserved.
Fox Golden Globes Party
Fox Golden Globes Party

Patrón and Ultimat sponsored the bars, and Along Came Mary catered dinner, which guests ate at communal tables and other residential-style seating groups.

Photo: Line 8 Photography. All rights reserved.
Fox Golden Globes Party
Fox Golden Globes Party

Arrangements of branches and succulents topped Fox's long tables.

Photo: Alesandra Dubin/BizBash
Fox Golden Globes Party
Fox Golden Globes Party

Faux industrial beams added major visual drama to tent ceilings.

Photo: Line 8 Photography. All rights reserved.
Fox Golden Globes Party
Fox Golden Globes Party

Candles decked an open-back bar, which offered a view of the Golden Globes red carpet arrivals line at the Beverly Hilton below.

Photo: Alesandra Dubin/BizBash
Weinstein Company Golden Globes Party
Weinstein Company Golden Globes Party

Producer Best Events had new freedoms this year when it came to the Weinstein Company’s Golden Globes party: The Beverly Hilton recently removed the giant palm trees that have been in the center of the event space every year. This gave the production team an uninterrupted footprint for the first time in the 15-plus years it has hosted the event. Instead of erecting two tents to work around the palms, the event made use of one large 100-foot round tent, cut in half with a 30-foot extension (that created the shape of a D). The party's sponsors included Marie Claire, Fiji Water, Lexus, and Netflix.

Photo: Courtesy of Best Events
Weinstein Company Golden Globes Party
Weinstein Company Golden Globes Party

A programmable water wall bar backdrop rotated through text and patterns for a hypnotizing effect.

Photo: Alesandra Dubin/BizBash
Weinstein Company Golden Globes Party
Weinstein Company Golden Globes Party

Best Events went with a garden feel for the exterior with 5,000 square feet of Astroturf, trees, and wrought-iron patio furniture, and the inside space had the look and feel of an atrium. To underscore the theme, custom lattice pieces hung from the ceiling, flanked by living plants.

Photo: Courtesy of Best Events
Weinstein Company Golden Globes Party
Weinstein Company Golden Globes Party

SBE Catering provided the food for the Weinsteins' party, where such bites included Jose Andres's molecular gastronomic take on olives from the Bazaar at the SLS.

Photo: Alesandra Dubin/BizBash
AMC, IFC, Sundance, and Selects Viewing Party
AMC, IFC, Sundance, and Selects Viewing Party

Chris Benarroch worked with 15/40 to produce what Benarroch described as “a very sleek look this year" that created "a modern yet luxe environment.” To achieve the look, the team used cream Ultrasuede furnishings, smoked mirrors, and gold and black accents that highlighted sponsor logos.

Photo: Line 8 Photography. All rights reserved.
AMC, IFC, Sundance, and Selects Viewing Party
AMC, IFC, Sundance, and Selects Viewing Party

Chandeliers filled black drum shades, and a raw bar was lit from underneath for some added drama.

Photo: Alesandra Dubin/BizBash
NBC Universal, Focus Features, E! Entertainment Golden Globes Party
NBC Universal, Focus Features, E! Entertainment Golden Globes Party

The look of the NBC party was inspired by its sponsor Chrysler, with the steel blue and grey tones of the automaker's brand dictating the decor in the space, said Mark Yumkas of event producer Angel City Designs.

Photo: Sean Twomey/2me Studios
NBC Universal, Focus Features, E! Entertainment Golden Globes Party
NBC Universal, Focus Features, E! Entertainment Golden Globes Party

Patterned panels added visual interest within the space, which progressed from viewing- to after-party and included a performance by up-and-comers Youngblood Hawke.

Photo: Sean Twomey/2me Studios
NBC Universal, Focus Features, E! Entertainment Golden Globes Party
NBC Universal, Focus Features, E! Entertainment Golden Globes Party

In celebration of NBC's partnership with Coca-Cola for the upcoming Olympic broadcast, the beverage brand set up a mini museum of Olympic memorabilia.

Photo: Sean Twomey/2me Studios
Art of Elysium's Heaven Gala
Art of Elysium's Heaven Gala

The Art of Elysium held its seventh annual black-tie gala known as Heaven—the group’s largest annual fund-raiser—on Saturday at the Skirball Cultural Center with sponsorship from Mercedes-Benz. A theme for the night was "resonance," so a decor centerpiece hanging overhead was meant to evoke an elongated speaker.

Photo: Jason Merritt/Getty Images for Art of Elysium
Art of Elysium's Heaven Gala
Art of Elysium's Heaven Gala

Guests bid on the event's handcrafted tables, which will be donated to hospitals as surfaces for children to create art.

Photo: Michael Buckner/Getty Images for Art of Elysium
Art of Elysium's Heaven Gala
Art of Elysium's Heaven Gala

A liquid caprese was among the dishes on a so-called "living menu," meant to be nutrient-, antioxidant-, and vitamin-rich.

Photo: Jason Merritt/Getty Images for Art of Elysium
CBS Pre-Golden Globes Party
CBS Pre-Golden Globes Party

An understated floral look in red and white decked CBS's pre-award fete.

Photo: Alex J. Berliner/ABImages
Bafta Los Angeles Awards Season Tea Party
Bafta Los Angeles Awards Season Tea Party

The British Academy of Film and Television Arts Los Angeles celebrated the weekend with its annual Bafta Los Angeles Awards Season Tea Party on Saturday at the Four Seasons Hotel Los Angeles at Beverly Hills. Nominees, execs, celebrities, and Bafta members dined on a spread of traditionally British tea and scones. Flowers filled teapots for eye-catching decor.

Photo: Charley Gallay/BAFTA LA/Getty Images for BAFTA LA
Bafta Los Angeles Awards Season Tea Party
Bafta Los Angeles Awards Season Tea Party

The Union Jack figured prominently in various details, including mugs and wrapped vases.

Photo: Charley Gallay/BAFTA LA/Getty Images for BAFTA LA
HBO Luxury Lounge
HBO Luxury Lounge

HBO and Mediaplacement invited media and celebrity guests for the annual HBO Luxury Lounge at the Four Seasons Hotel Los Angeles at Beverly Hills. At the event, Pandora gifted its rings to guests and provided a mini red carpet—complete with a tiny step-and-repeat wall—for hand photo ops. It was a logical complement to the adjacent manicure stations.

Photo: Araya Diaz/WireImage
HBO Luxury Lounge
HBO Luxury Lounge

In Pandora's suite, the brand made a game out of gifting. Each guest was invited to open a bow-tied drawer and retrieve a card that corresponded to a gift from the fashion jewelry brand.

Photo: Rachel Murray/WireImage
For a holiday event for Herbalife, Sterling Engagements designed tabletop vignettes using metallic and glass objects in visually interesting and varied shapes.
For a holiday event for Herbalife, Sterling Engagements designed tabletop vignettes using metallic and glass objects in visually interesting and varied shapes.
Photo: Michael Hedden/Evoke Photography
At a screening of the James Brown biopic Get on Up in Washington in July, André Wells incorporated such objects as old-school-style microphones and records into floral centerpieces to channel the movie’s musical premise.
At a screening of the James Brown biopic Get on Up in Washington in July, André Wells incorporated such objects as old-school-style microphones and records into floral centerpieces to channel the movie’s musical premise.
Photo: Courtesy of Andre Wells
Floral and event design company Amaryllis hosted an industry New Year's Eve party in Washington where a golden bust surrounded by an orb was part of an effort to weave in some statement-making European flair.
Floral and event design company Amaryllis hosted an industry New Year's Eve party in Washington where a golden bust surrounded by an orb was part of an effort to weave in some statement-making European flair.
Photo: Kate Headley
For an event for Munchkin baby products in Los Angeles in November, Jeannie Savage of Details Details used toys on the tabletops to 'evoke childhood memories,' she said, for the bloggers, event planners, and influential mom guests in attendance.
For an event for Munchkin baby products in Los Angeles in November, Jeannie Savage of Details Details used toys on the tabletops to "evoke childhood memories," she said, for the bloggers, event planners, and influential mom guests in attendance.
Photo: Jessica Claire
At the Miami Heat Charitable Fund annual gala in January, A Joy Wallace Catering, Design & Special Events created a tropical-looking table with centerpieces comprising Mokara orchids, calla lilies, and roses with accents of blue thistle—all built around a 3-D acrylic cube that encased replicas of the three Miami Heat championship rings.
At the Miami Heat Charitable Fund annual gala in January, A Joy Wallace Catering, Design & Special Events created a tropical-looking table with centerpieces comprising Mokara orchids, calla lilies, and roses with accents of blue thistle—all built around a 3-D acrylic cube that encased replicas of the three Miami Heat championship rings.
Photo: Cendino Teme Photography
For the 2010 St. Patrick’s Episcopal Day School's sports-theme benefit in Washington, held in the school's gymnasium, centerpieces were oversize versions of athletic objects by commercial sculptor A.J. Strasser.
For the 2010 St. Patrick’s Episcopal Day School's sports-theme benefit in Washington, held in the school's gymnasium, centerpieces were oversize versions of athletic objects by commercial sculptor A.J. Strasser.
Photo: Stephen Elliot/Mud Productions for BizBash
The Bafta Los Angeles Tea Party, held on Golden Globes weekend in Los Angeles, used various decor pieces and objects to advance its British theme—including a Union Jack-splashed tea kettle holding white roses.
The Bafta Los Angeles Tea Party, held on Golden Globes weekend in Los Angeles, used various decor pieces and objects to advance its British theme—including a Union Jack-splashed tea kettle holding white roses.
Photo: Angela Weiss/Getty Images for Jaguar Land Rover
During Golden Globes weekend this year in Los Angeles, W hosted an event at A.O.C. in celebration of its picks for so-called 'Hollywood It girls.' Covered glass dishes on the tabletops provided feminine flair alongside pink blooms.
During Golden Globes weekend this year in Los Angeles, W hosted an event at A.O.C. in celebration of its picks for so-called "Hollywood It girls." Covered glass dishes on the tabletops provided feminine flair alongside pink blooms.
Photo: Donato Sardella/Getty Images for W Magazine
At the Lakewood Ranch Community Fund gala in Bradenton, Florida, in 2007, coffee beans filled cigar boxes on high-top tables to match the event's tropical theme and mood.
At the Lakewood Ranch Community Fund gala in Bradenton, Florida, in 2007, coffee beans filled cigar boxes on high-top tables to match the event's tropical theme and mood.
Photo: Courtesy of Showorks Inc.
In what could be described as a meta interpretation of a traditional floral centerpiece, David Stark used twine to create flower-shaped centerpieces at the Museum of Arts and Design's Visionary Awards gala in New York in 2007.
In what could be described as a meta interpretation of a traditional floral centerpiece, David Stark used twine to create flower-shaped centerpieces at the Museum of Arts and Design's Visionary Awards gala in New York in 2007.
Photo: Gustavo Campos
At the Design Industries Foundation Fighting AIDS' Dining by Design benefit in New York in 2012, David Stark's installation for Benjamin Moore used real books and hand-made pop-up books to highlight the concept behind the brand's slogan: “A whole new chapter in paint color technology is being written.”
At the Design Industries Foundation Fighting AIDS' Dining by Design benefit in New York in 2012, David Stark's installation for Benjamin Moore used real books and hand-made pop-up books to highlight the concept behind the brand's slogan: “A whole new chapter in paint color technology is being written.”
Photo: Ronnie Andren for BizBash
In September, the renovated Riverside ballroom at Austin, Texas's Radisson Hotel & Suites Downtown opened with a food-centric event that saw produce contained in veggie cartons as decor.
In September, the renovated Riverside ballroom at Austin, Texas's Radisson Hotel & Suites Downtown opened with a food-centric event that saw produce contained in veggie cartons as decor.
Photo: Nadia Chaudhury/BizBash
Rock candy made for a more budget-friendly and unexpected—not to mention edible—centerpiece at Chicago's Children's Ball in 2008.
Rock candy made for a more budget-friendly and unexpected—not to mention edible—centerpiece at Chicago's Children's Ball in 2008.
Photo: Barry Brecheisen for BizBash
Lucite chairs, candles, and sleek white linens dressed the 150-foot tables at the Joffrey Ballet gala in Chicago in 2010.
Lucite chairs, candles, and sleek white linens dressed the 150-foot tables at the Joffrey Ballet gala in Chicago in 2010.
Photo: Greg Davis/Powell Photography Inc.
For his September show in New York at Spring Studios entitled “Beauty,” Jason Wu went simple and stark with the all-white venue. Produced by Bureau Betak, the space featured simple white bench seating and a floor-to-ceiling backdrop that mimicked a deconstructed boudoir mirror—with detached molding that created a mirage-like effect.
For his September show in New York at Spring Studios entitled “Beauty,” Jason Wu went simple and stark with the all-white venue. Produced by Bureau Betak, the space featured simple white bench seating and a floor-to-ceiling backdrop that mimicked a deconstructed boudoir mirror—with detached molding that created a mirage-like effect.
Photo: Jamie McGregor Smith
The 2006 Screen Actors Guild awards gala in Los Angeles had a striking but simple look from event designer Stanlee Gatti, with bunches of upside-down calla lillies hanging overhead. White furnishings were arranged in lounge-like formations.
The 2006 Screen Actors Guild awards gala in Los Angeles had a striking but simple look from event designer Stanlee Gatti, with bunches of upside-down calla lillies hanging overhead. White furnishings were arranged in lounge-like formations.
Photo: Nadine Froger Photography
At this year's Dining by Design, the annual fund-raising event hosted by Design Industries Foundation Fighting AIDS, Smartwater's space aimed to reflect the brand's natural water purification process, which is mirrored after rain clouds. The fluffy fixtures lit up like a storm above the simple table setting. The event took place at New York's Pier 92 in March.
At this year's Dining by Design, the annual fund-raising event hosted by Design Industries Foundation Fighting AIDS, Smartwater's space aimed to reflect the brand's natural water purification process, which is mirrored after rain clouds. The fluffy fixtures lit up like a storm above the simple table setting. The event took place at New York's Pier 92 in March.
Photo: Cornelia Stiles/BizBash
A joint event between Variety and British Airways in 2013 took place at a Los Angeles mansion, and black-and-white decor took on a residential feel. To celebrate the heritage of British Airways, the Union Jack appeared on black-and-white pillows at a seating group that surrounded a modern fire pit.
A joint event between Variety and British Airways in 2013 took place at a Los Angeles mansion, and black-and-white decor took on a residential feel. To celebrate the heritage of British Airways, the Union Jack appeared on black-and-white pillows at a seating group that surrounded a modern fire pit.
Photo: Michael Kovac/Getty Images for Variety
At a Saucony-hosted event in Boston in 2011, an art exhibit around the perimeter of the space incorporated the brand's sneakers and minimalist art.
At a Saucony-hosted event in Boston in 2011, an art exhibit around the perimeter of the space incorporated the brand's sneakers and minimalist art.
Photo: Phase One Photography
In 2012, Yahoo marked the relaunch of Genome, a brand previously known as Interclick, with a minimalist affair in New York. To create a modern aesthetic inside a SoHo townhouse, the producers employed a mix of clean lines and white furnishings. For entertainment, the organizers brought in synchronized swimmers dressed to look like aliens.
In 2012, Yahoo marked the relaunch of Genome, a brand previously known as Interclick, with a minimalist affair in New York. To create a modern aesthetic inside a SoHo townhouse, the producers employed a mix of clean lines and white furnishings. For entertainment, the organizers brought in synchronized swimmers dressed to look like aliens.
Photo: Sean T. Smith
At a 2013 brunch for L'Oréal, designer and producer Joe Moller added subtle branding to the setup on the Viceroy Miami's outdoor terrace, adding L'Oréal lettering to the backs of chairs and using shallow gold vases filled with products as tabletop centerpieces.
At a 2013 brunch for L'Oréal, designer and producer Joe Moller added subtle branding to the setup on the Viceroy Miami's outdoor terrace, adding L'Oréal lettering to the backs of chairs and using shallow gold vases filled with products as tabletop centerpieces.
Photo: Joe Moller
The Women's Wear Daily Beauty Summit in 2013 had a sleek, all-white design from Shiraz Events. Guests sat in clear Miro chairs at communal tables topped with white linens and simple birch vases holding cobble moss balls.
The Women's Wear Daily Beauty Summit in 2013 had a sleek, all-white design from Shiraz Events. Guests sat in clear Miro chairs at communal tables topped with white linens and simple birch vases holding cobble moss balls.
Photo: Sean Smith
To cap off New York Fashion Week in 2010, Calvin Klein hosted a party with seating vignettes of minimalist, low-slung white sofas and ottomans around fireplaces.
To cap off New York Fashion Week in 2010, Calvin Klein hosted a party with seating vignettes of minimalist, low-slung white sofas and ottomans around fireplaces.
Photo: Billy Farrell/PatrickMcMullan.com
At a product launch for watch brand Q&Q in New York, guests were encouraged to take photos against a modern backdrop. Guests who posed for snaps received a coin that would allow them to receive a free watch from a giant gumball machine.
At a product launch for watch brand Q&Q in New York, guests were encouraged to take photos against a modern backdrop. Guests who posed for snaps received a coin that would allow them to receive a free watch from a giant gumball machine.
Photo: Kent Miller Studios
To launch its newest A8 model at Art Basel Miami Beach in 2010, Audi created a 45,000-square-foot temporary structure. EventStar worked with Audi, German architecture firm the Design Company, and Miami event management firm Siinc Agency to design the pavilion.
To launch its newest A8 model at Art Basel Miami Beach in 2010, Audi created a 45,000-square-foot temporary structure. EventStar worked with Audi, German architecture firm the Design Company, and Miami event management firm Siinc Agency to design the pavilion.
Photo: Elizabeth Renfrow for BizBash
At a dinner to mark new gallery openings at the Art Institute of Chicago in 2011, Heffernan Morgan bathed webbed scrims in golden light to cast spiderweblike patterns throughout the modern dinner space.
At a dinner to mark new gallery openings at the Art Institute of Chicago in 2011, Heffernan Morgan bathed webbed scrims in golden light to cast spiderweblike patterns throughout the modern dinner space.
Photo: Robert Carl
At a benefit for New York's High Line in 2011, fresh vegetables provided by Bite were displayed on a simple buffet spread.
At a benefit for New York's High Line in 2011, fresh vegetables provided by Bite were displayed on a simple buffet spread.
Photo: Jeeyun Lee/BizBash
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Event Design & Decor
See Inside This Year’s Bright Blue Public Art Fund Party
The annual spring benefit maintained its playful energy with pingpong tables and ice cream bars.
Blue hues covered everything from the menus to decorative textiles to pingpong tabletops.
Most Popular
Experiential Marketing, Activations & Sponsorships
Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival
Experiential Marketing, Activations & Sponsorships
See Inside This High-Tech, Multisensory Experience from Don Julio
Event Design & Decor
How BET’s Stylish Anniversary Dinner Honored the Past—and Embraced the Future
Experiential Marketing, Activations & Sponsorships
This Event Turned Home Decor Into a Celebration of Latinas' Life Moments
Meetings
C2 Montreal 2025: How the Business Conference Puts Creativity in 'Motion'
Industry Insiders
Inside the Build: How Bellagio Fountain Club Delivers F1® Weekend’s Most Luxurious Hospitality Experience
Event Design & Decor
Renowned Event Designer David Stark Breaks Down His Creative Process
What inspires one of the industry’s most creative minds? The chief creative officer of David Stark Design and Production walks us through the design rules he actually follows—and the ones he ignores.
For a Kiehl’s event, Stark turned larger-than-life calendula products into striking art pieces, which were overflowing with flowers as a nod to the brand's natural ingredients.
Event Design & Decor
12 Desert-Inspired Event Ideas From This Skincare Brand's Dreamy Influencer Trip
Native whisked 15 beauty editors to an Arizona resort to test how moisturizing its new products really are.
The welcome dinner took place at a communal table flecked with decor in desert-inspired hues. The Valley handled furniture rentals, while Let’s Bash provided tabletop rentals.
Event Design & Decor
See Inside HBO's Stunning 'The White Lotus' Premiere Event
HBO and UNBOXED GROUP transformed a Hollywood soundstage into a lush Thai resort for the HBO series' highly anticipated season three premiere.
'The umbrella ceiling was a visual highlight and one of our favorite design elements,' said UNBOXED GROUP's Kyle Absolom. 'It featured over 600 white umbrellas, backlit to create a soft glow in that area.'
Event Design & Decor
10 Glam Stations That Stole the Spotlight at Events
Instead of a free water bottle or notebook, these activations send guests home with a glow-up.
It's no secret that glam stations are prevalent at music festivals. At Coachella 2024, Pinterest activated with a fashion and beauty experience called Manifest Station, produced by MKG. Inside, fans could get glowy beauty looks created by celebrity makeup artists from trend-inspired menus built through collaborative boards on Pinterest. Popular options included bold, colorful graphic liners; gemstones; pearls; and metallic stickers. See more: Coachella 2024: Here's What You Missed From This Year's Coolest Parties and Brand Activations
Event Design & Decor
Oscars 2025: Steal-Worthy Event Design Highlights From Hollywood's Biggest Week
Luxe neutral tones and structural elements reigned supreme in this year's event design, popping up at star-studded bashes from Vanity Fair, Universal, Searchlight, ESSENCE, and more.
Governors Ball
Event Design & Decor
17 Stunning (and Unique) Ways Events Have Immersed Guests in Nature
These innovative event designs used natural settings and elements to transport guests to breathtakingly beautiful environments—both indoors and out.
Guests at the viewing party enjoyed a seated meal under a canopy of lush leaves. Avenge Creative worked with vendors including Unmatched Lighting, Jackson Shrub Supply, Event Carpet Pros Inc., GifCube, Town & Country Event Rentals, and Stitch. See more: Golden Globes 2025: See Inside the Award Show, Plus How the Wildfires Are Affecting Other Hollywood Events
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