32. Box Set

For Warner Music Group’s 2006 Grammy party in Los Angeles, Graphology made invitations in the form of a wooden box with a foam cutout in the shape of a Grammy, to serve as a packing case for the award. The invite read, “B.Y.O.G.”
Photo: BizBash
46. Voice Recognition

For the reopening of New York’s Le Cirque in 2006, the Susan Magrino Agency had the restaurant’s owner, Sirio Maccioni, record the R.S.V.P. voice-mail greeting, a surprising and personal touch that can be replicated for film premieres, incentive events, or almost any gathering.