Gareth Pugh for Moët & Chandon

For the fall 2008 shows at London Fashion Week, fashion designer Gareth Pugh created a latex rose corsage as the invitation to the British Fashion Council's Moët & Chandon Boudoir V.I.P. room. The pieces were packaged in a Moët & Chandon box and messengered to guests.
Photo: Nadia Chaudhury/BizBash
Burberry Prorsum

For his spring 2013 Burberry Prorsum show, designer Christopher Bailey celebrated the skyline of London—both the brand’s home base and where it stages its shows—by recreating it in laser-cut pop-up form.
Photo: Nadia Chaudhury/BizBash