Podcast: Why Marriott Created a Film Festival to Promote Its Meeting Capabilities (Episode 148)

Behind-the-scenes at Marriott's inaugural 48-Hour Film Challenge in Vancouver.

Jason Dallas, Amy Popper, David Shepheard 1600 X900

Hosts: David Adler, Beth Kormanik
Guests: Jason Dallas, Amy Popper, David Shepheard

In this episode of GatherGeeks, BizBash editor in chief Beth Kormanik sits down with the team behind the Marriott Convention and Resort Network's inaugural 48-Hour Film Challenge, which took place at the Douglas Hotel in Vancouver in March. Marriott CRN senior marketing manager Amy Popper, executive producer of the Film Challenge Jason Dallas, and Vancouver Film commissioner David Shepheard discuss the logistics of the challenge, which saw four teams of filmmakers creating short, themed films at the hotel in just two days. They share how the idea came out, how it was used to promote the hotel's meeting capabilities, how this can be a model for future events, and more.

Sponsored by BizBash Live: Florida. Running time: 21:36.


Show Notes

Roundtable Discussion: the logistics of the challenge and how teams were selected; how a documentary of the challenge will showcase what it's like to plan an event with Marriott CRN; previewing the Vancouver International Film Festival

Further Reading:
More details on the challenge
https://www.crn48hourfilmchallenge.com

Here's How Marriott Used Experiential Techniques to Liven Up a Sales Conference
https://bit.ly/2ISXz11

Why Marriott Ditched an Ordinary Presentation to Announce its New Loyalty Program
https://bit.ly/2WlW12M

This Episode Is Sponsored By:
BizBash Live: Florida 
Don't forget to register for BizBash Live! Join fellow event pros on May 22 at the Fort Lauderdale Convention Center to celebrate 10 years of BizBash in South Florida. It won't be the same without you. Secure your spot today at bizbashlive.com/florida with code GATHER for special rates.

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