Michele LaufikEvent Design & DecorCity Harvest Gala 2024: See How the Annual Event Served Up Some SoulThe food rescue organization transformed Cipriani 42nd Street into a Motown-inspired dance party.April 24, 2024Experiential Marketing, Activations & SponsorshipsDreamville Festival 2024: See How This Music Event Kicked Off the Outdoor Activation Season for BrandsThe two-day music fest was the start of the summer run for several big-name brands like Chase, Patrón, and Jaguar Land Rover.April 22, 2024BizBash SportsWrestleMania XL: Step Inside This Year’s New Fan ExperienceFor the 2024 event, WWE partnered with Fanatics Events to present WWE World at WrestleMania, a five-day event at the Pennsylvania Convention Center in Philadelphia.April 17, 2024Event Design & DecorA Must-Read: Get Inspired by These Book Launch Event IdeasFrom a mobile flower shop to clever place settings, here are some design concepts from recent gatherings celebrating authors.April 15, 2024BizBash SportsMen’s Final Four Fan Fest 2024: See How Brands Stood Out Among All the HooplaBrands including Capital One, AT&T, and Wilson joined in on the madness in Phoenix with over-the-top activations and immersive experiences.April 10, 2024Trade Shows15 Colorful Booth Designs From Natural Products Expo West 2024From a revamped brand identity to bodega-inspired settings, this year’s trade show featured fun experiential spaces for attendees to explore.April 9, 2024North AmericaOut of This World: Here's How Cities, Hotels, and Brands Plan to Celebrate the 2024 Solar EclipseFrom festivals to hotel packages to viewing parties, get a peek at some of the happenings that are planned around this major event.April 3, 2024Experiential Marketing, Activations & SponsorshipsGet a Sneak ‘Peak’ at This Cool Pop-Up From Kiehl’sThe skincare brand hosted a mountainside experience in Jackson Hole, Wyo., to raise awareness about the importance sun protection year-round.March 27, 2024Experiential Marketing, Activations & SponsorshipsSee How NBC Celebrated the 25th Anniversary of 'Law & Order: SVU'The network transformed Rockefeller Plaza into a fan experience with clever nods to the iconic series and its characters.March 25, 2024Experiential Marketing, Activations & SponsorshipsSee Inside Coke’s Trippy AI-Powered Pop-Up ExperienceThe beverage brand partnered with Momentum Worldwide to create a bright, bold space to introduce its newest flavor, Coke Spiced.March 20, 2024Page 1 of 108Next PageTop StoriesBrands & Event ProsIndustry Innovators 2024: 10 Tech Experts Who Are Redefining the Event ExperienceExplore how these tech trailblazers are helping craft unforgettable experiences and revolutionizing the event industry with their innovative tools and technologies.Industry InsidersJoy Squad Named Headline Sponsor for Event Technology AwardsStrategyHow (and Why) to Clearly Define Your Event’s Mission StatementBrands & Event ProsCall for Nominations: 2024 BizBash Fresh FacesIndustry InsidersHeadshots 2.0: Modern, Elevated Corporate Headshot Experiences