ALBOE

Washington’s Shakespeare Theater Company and Harman Center for the Arts honored artistic director Michael Kahn’s 25th anniversary with the company in 2011 with dinner and dancing at the National Building Museum. Purple, pink, and gold uplighting from Atmosphere Lighting accented the decor at the museum.

In October, Allium at the Four Seasons Chicago hosted a "Go Pink" fund-raiser for the Lynn Sage Foundation. In keeping with the signature shade of breast cancer awareness, all snacks and drinks had a rosy hue. Even the deviled eggs, made with beets, turned pink.

For the after-party at Macy’s Glamorama event in Los Angeles in 2010, guests entered through a pink-lit walkway with an illuminated sign bearing the event’s name.

For Barbie’s 50th anniversary in 2009, Mattel tapped Colin Cowie to plan a party at a beach house in Malibu. Guests picked up signature drinks such as Barbie Doll-icious, Strawberry Blonde, and It's a Pink Thing from a glowing hot pink bar.

BlackBerry put on a rosy-hued party to show off the new pink BlackBerry Pearl in New York in 2008. Taking full advantage of the building's large, high-resolution video wall, the production team created a kaleidoscope of fuchsia graphics that played throughout the night.

When Google launched online shopping portal Boutiques.com in 2010, the company articulated different fashion genres through six thematic vignettes inside Skylight Soho in New York. The "edgy" boutique room featured a mirrored weblike backdrop, and long fluorescent tube lights emitted a purple glow.

The National Symphony Orchestra’s season opening ball in 2009 featured a reception tent bathed in a lilac-hued geometric light pattern.

An ice curtain with purple flowers divided the reception and dining areas at the Royal Conservatory of Music’s annual gala in Toronto in 2008.

At last year's premiere screening party in Chicago for VH1 reality show House of Consignment, a candy bar held pink-and-purple goodies.

At a party during Roth Capital Partners’ 23rd annual O.C. Conference at the Ritz Carlton Laguna Niguel, a palette of teal, purple, and black was accented with fuchsia flowers.

Travel & Leisure honored its World’s Best Awards winners in July at New York’s Center548, where the walls and ceilings of the all-white venue were awash in vibrant purple lighting.

For The Oprah Winfrey Show’s wrap party, held in 2011 in Chicago, designer Colin Cowie used shades of purple, lavender, and lilac to transform the Four Season Hotel’s ballroom

For the fifth annual “Artrageous” benefit in 2010 at the Smithsonian American Art Museum, the courtyard was lit up in pink and purple.

At the “Artrageous” benefit’s sit-down dinner, the pink and purple color scheme extended to the orchid centerpieces.