Nespresso Presents 'The Third Person' at Live at the Hive

The Mint Agency produced several events at Live at the Hive throughout the festival's run. Stationed at 461 King Street West, the venue was part of a traveling property that hosts events catering to celebrities and other V.I.P. guests. The step-and-repeat, inspired by the word "hive," had a honeycomb-like structure with hexagonal slots for sponsor signage. On September 9, there were signs for Nespresso and the film The Third Person (pictured); throughout the week, signage changed to reflect the hosts and films represented at various bashes.
Photo: George Pimentel

The event's centerpiece was a fence wall that spelled out the brand's name using Solo cups. The installation was meant to evoke a backyard or block-party feel.
Photo: Max Photography