
Nearly 1,800 people attended the event, which had an Old Hollywood theme for its eighth edition.
Photo: Dan Swartz

Chicka Chicka Boom Boom lined the walls of the museum's main entrance with crooked black-and-white doors, recreating Alice's fall through the rabbit hole.
Photo: Tony Brown/imijphoto.com for BizBash

Chicka set up a four-sided main bar atop the museum's fountain. This year, planners moved DJ Chris Laich's perch above the bar and used grass-covered bar tops that incorporated mirrors and playing cards.
Photo: Tony Brown/imijphoto.com for BizBash

The 3,600-square-foot Big Maze, which took over a third of the event's footprint, remained open throughout the party and provided an additional interactive element.
Photo: Tony Brown/imijphoto.com for BizBash

New sponsor Celebrity Cruises served the red "Drink Me" cocktail—made from Patron tequila, ginger beer, and lime and boysenberry juices—in potion bottles with cork stoppers.
Photo: Tony Brown/imijphoto.com for BizBash

The publisher's reception remained on the second floor within two gallery spaces. Chicka used a vibrant color palette to create the Mad Hatter's Tea Party atmosphere with blue and white draped walls and table linens, and signage printed on a top hat.
Photo: Tony Brown/imijphoto.com for BizBash

Within the Mad Hatter's Tea Party, Chicka set up the Mad Hat Shoppe for guests to choose their favorite hat—each with a Washingtonian button on it—to wear at the event and take home.
Photo: Tony Brown/imijphoto.com for BizBash

Occasions Caterers served hot tea with pink, yellow, green, and blue iced cookies for dessert in the publisher's reception.
Photo: Tony Brown/imijphoto.com for BizBash

AT&T focused on guest interaction with a branded photobooth from Booth-o-rama, as well as charging stations and an interactive card game on iPads. Winners of the matching game received a wine-carrying bag.
Photo: Tony Brown/imijphoto.com for BizBash

In addition to its car displays, BMW had Chicka create an on-theme lounge with white sofas and sitting chairs with red accent pillows surrounded by black-and-white draping and faux-grass hedges to create privacy.
Photo: Tony Brown/imijphoto.com for BizBash

Alexandria-based Haute Dogs created a kimchi dog with spicy pickled radish and cucumber specifically for the event. The eatery also served its signature Duck, Duck Dog with hoisin sauce, cucumber, and scallions.
Photo: Tony Brown/imijphoto.com for BizBash

BLT Steak served deviled eggs topped with Maryland crab meat and shaved summer truffle.
Photo: Tony Brown/imijphoto.com for BizBash

Del Campo chef Victor Albisu served spoons of salmon ceviche atop an avocado puree.
Photo: Tony Brown/imijphoto.com for BizBash