
The show entryway featured an attention-grabbing wall of more than 1,500 balloons from Balloonzilla, an Orange County-based company that creates custom balloon art for events. (The company also designed last year’s memorable balloon canopy.) The wall of green, white, and magenta balloons—which tied into the expo’s overall color scheme—was complemented by marquee letters from Lights for Nights. In addition to light-up letters, the Southern California-based company can provide chandeliers, uplighting, lanterns, gobos and monograms, LED crystal garlands, and more for events.
Photo: Haute Photography and Videography
Bacardi and Major Lazer's Sound of Rum ‘Spirit Up’ Experience

The event featured multiple on-theme areas, including an island-inspired DJ booth with a branded backdrop.
Photo: Sam Shimizu-Jones