What's Next In Driving Ticket Sales and Event Registration?

Eventbrite's Leila Najafi explains how the company is driving more registration for events.

April 17, 2014

At the Event of the Future conference, a gathering hosted by BizBash and the Long Beach Convention & Entertainment Center on November 20, Eventbrite's Los Angeles marketing manager, Leila Najafi, talked about how the online registration and ticketing company allows people to discover what events their friends are attending and why that can drive more ticket sales.

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Fit for Events: 15 Hotels With Next-Level Sports Amenities for Groups

Soccer Activations by Interactive Entertainment Group

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Event Design & Decor

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A rich color palette, archival footage, and a carefully curated performance lineup brought legacy and innovation together for this 480-guest celebration of BET’s 45th year.

BET's 45th anniversary dinner was held on June 7 at the Beverly Wilshire.

Experiential Marketing, Activations & Sponsorships

See Inside This High-Tech, Multisensory Experience from Don Julio

Part guided tasting, part interactive art experience, the latest activation from the spirits brand immersed guests into the culture of the popular tequila.

During the experience, guests traveled from the red clay fields of Jalisco to the heart of a modern Mexican celebration.

Inside the Build: How Bellagio Fountain Club Delivers F1® Weekend’s Most Luxurious Hospitality Experience

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Experiential Marketing, Activations & Sponsorships

This Event Turned Home Decor Into a Celebration of Latinas' Life Moments

Walmart and Apartment Therapy teamed up to celebrate the Becky G & Alejandra home collection—while also spotlighting the often-overlooked personal milestones of Latina creators.

The 'Mainstays Mujeres' event, which drew 32 Latina content creators, transformed a private residence in Venice, Calif. on May 30.

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BizBash rounds up the latest news related to meetings, trade shows, and CVBs/DMOs.

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Elevate your event with Storytelling Design that drives real audience impact.

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Gov Ball 2025: 25+ Eye-Catching Brand Activations From the NYC Music Festival

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It included an iconic cassette tape photo backdrop.

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In collaboration with La Tablée des Chefs, the Nourish Lab offered an immersive culinary experience that shined a light on the challenges of food security. Participants were invited to engage their senses—taste, smell, and touch—through cooking and conversation.

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With attention spans shrinking, it's time to shake up your event strategy.

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