What is overlay and why is it a crucial part of event execution? An overlay is used to reference the placement of temporary structures, seating, technology, and infrastructure layered onto an existing venue or space. An overlay is a critical element in planning and executing an event. Leveraging Computer Aided Design software (CAD) and architectural experience, Waller Design is able to convert a location—such as a stadium, park, street, or public space—to support activities it wasn’t originally built for, such as festivals, sporting events, concerts, exhibitions, or corporate gatherings.
An event overlay is critical in bridging the gap between a venue's permanent infrastructure and the unique, often complex, requirements of a temporary build. They empower organizers to create functional, safe, and visually striking environments without the need for permanent construction. From global sporting events to community festivals, an event overlay makes it possible to transform a space where thousands meet to create one-of-a-kind memories.
Waller Design is on the forefront of how architecture and overlay play a role in the sports and event industry. Their proprietary Computer Aided Design technology combined with decades of event, festival, and architectural experience has made them a leader and innovator in the space. With an offering of specialized services that address every stage of the planning and execution process, Waller's expertise ensures precision, safety, and innovative design solutions for events of any scale.
They provide a team of in-house experts to deliver full project and construction management services, seamlessly integrating operational expertise with technical precision. This robust experience creates a unique perspective and showcases their exceptional ability to seamlessly adapt to the unique demands and complexities of each client, venue, and project.
