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  1. Venues & Destinations
  2. United States
  3. Chicago

Gala Honors David Bowie With Shirtless Servers, Crazy '70s Vibe

The Museum of Contemporary Art Chicago hosted a flashy gala to celebrate the opening of the "David Bowie Is" exhibition.

Jenny Berg
October 2, 2014

The Museum of Contemporary Art Chicago will host the "David Bowie Is" exhibition through January 4. It's the only United States stop for the buzzed-about exhibition, and the museum held a lavish gala on September 20 that reflected the hype surrounding the exhibit's opening.

With tickets priced at $3,000 each, the affair was presented by Louis Vuitton and had an appropriately 1970s-inspired rock 'n' roll vibe that was conceived by designer Kim Merlin and executed with help from Event Creative. "The inspiration completely was David Bowie,” said Merlin in the weeks leading up to the event. “We also took in the idea of the '70s and iconic '70s moments—Studio 54, Bianca Jagger riding a white horse in a red dress, going to Mr. Chow's for dinner.”

The evening started with a cocktail reception in a massive tent from Partytime Productions; guests could also sip cocktails outside at tables decked in retro orange-and-white BBJ linens that were inspired by Bowie's Iggy Stardust character. For the Mr. Chow-inspired dining area, designers placed a black-and-white-checked pattern on the museum's floor, and guests had bites from Blue Plate Catering that were inspired by the famed Asian restaurant. After chilled lobster salads and strip steak (or wonton lasagna for the non-meat-eaters), it was back to the tent for a concert from Bryan Ferry and a Studio 54-style dessert reception with passed cupcakes from shirtless, glitter-dusted servers from Model Bartenders Inc. At the center of the tent, a 24-foot sunken living room that took two weeks to build served as a V.I.P. area. In short, the evening had a "crazy '70s vibe," Merlin said.

Here's a look inside the event, which raised more than $2.85 million for the museum's exhibitions, performances, and programming.

A slew of hanging disco balls added a Studio 54-style vibe to the pop-up concert venue.
A slew of hanging disco balls added a Studio 54-style vibe to the pop-up concert venue.
Photo: Nick Jamison
With black-and-white checkered floors, the dinner was inspired by the restaurant Mr. Chow.
With black-and-white checkered floors, the dinner was inspired by the restaurant Mr. Chow.
Photo: Nick Jamison
Some 750 guests sat to dinner in glossy black chairs. The Asian-inspired menu from Blue Plate Catering included chilled lobster salad and grilled New York strip steak with Chinese long beans and Hunan-style eggplant.
Some 750 guests sat to dinner in glossy black chairs. The Asian-inspired menu from Blue Plate Catering included chilled lobster salad and grilled New York strip steak with Chinese long beans and Hunan-style eggplant.
Photo: Nick Jamison
Tall lamps crowned with feathery shades decked the dining area.
Tall lamps crowned with feathery shades decked the dining area.
Photo: Nick Jamison
After dinner, guests headed to a tent covering the museum's sculpture garden for a Bryan Ferry concert. The singer performed hits including his 1990 song 'Avalon,' along with singles from his upcoming album.
After dinner, guests headed to a tent covering the museum's sculpture garden for a Bryan Ferry concert. The singer performed hits including his 1990 song "Avalon," along with singles from his upcoming album.
Photo: Nick Jamison
Sparkly chandeliers hung above the bars in the concert tent.
Sparkly chandeliers hung above the bars in the concert tent.
Photo: Nick Jamison
The V.I.P. area was a sunken-living-room-style space replete with plush furniture, candles, and champagne chilling on ice. The area took two weeks to build out and upholster and was constructed by Kim Merlin, Event Creative, and Partytime Productions.
The V.I.P. area was a sunken-living-room-style space replete with plush furniture, candles, and champagne chilling on ice. The area took two weeks to build out and upholster and was constructed by Kim Merlin, Event Creative, and Partytime Productions.
Photo: Nick Jamison
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